Sales Development Representative – Digital Marketing Services

Lago

. Identify, create, and nurture outbound leads across relevant channels.

Posted 10/20/2026full-timeRemote • Colombia, Mexico, Nicaragua, Honduras, Guatemala, Costa RicaJuniorMid-Level💰 $1,000 per monthWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in outbound sales development, lead qualification, and meeting scheduling, with a strong focus on maintaining accurate CRM records and effective communication. Proficient in utilizing sales workflow tools and executing consistent outreach strategies to drive engagement and conversion.

Highest-signal resume keywords

B2B Sales ExperienceLead QualificationCRM ProficiencyStrong Communication SkillsOutbound Prospecting

ATS Keywords

Tailor your resume

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

Lead QualificationMeeting SchedulingSales Funnel UnderstandingPipeline ManagementOutbound Sequencing

Soft Skills

Strong OrganizationTime ManagementInterpersonal SkillsIndependent Work

Tools & Technologies

CRM ToolsHubSpotLinkedIn Prospecting ToolsSales Workflow Tools

Industry Keywords

B2B SalesMarketing AgenciesDigital ServicesSales DevelopmentHome Service Businesses

About the role

Key responsibilities & impact

Identify, create, and nurture outbound leads across relevant channels.
Engage prospects to understand their needs, interest, and potential fit.
Prioritize qualified opportunities based on agreed criteria.
Maintain accurate lead statuses, activity history, and qualification notes in the CRM.
Conduct outreach through email, LinkedIn, and other approved channels.
Maintain consistent outreach activity and follow-up cadences.
Re-engage warm, inactive, and dormant prospects.
Personalize messaging based on prospect context and business needs.
Schedule qualified meetings for the sales team.
Confirm meeting details and provide relevant prospect background.
Ensure a smooth handoff to sales representatives responsible for closing.
Track lead-to-meeting conversion and identify opportunities to improve results.
Keep CRM records organized, accurate, and up to date.
Track outreach, engagement, follow-ups, and meeting outcomes.
Support pipeline reporting and communicate progress, blockers, and trends.
Follow established sales processes while proactively recommending improvements.

Requirements

What you’ll need

2–5 years of experience in sales development, outbound sales, or a closely related sales role.
B2B sales experience, particularly with marketing agencies or digital services.
Demonstrated experience qualifying leads and booking meetings.
Strong written and verbal English communication skills (C1).
Ability to sustain consistent outreach and follow-up activity.
Familiarity with CRM and sales workflow tools such as HubSpot or similar platforms.
Strong organization, time management, and interpersonal skills.
Ability to work independently with minimal supervision.
Availability to work full-time from 9:00 AM to 5:00 PM Central Time.
Experience serving attorneys, pool builders, home service businesses, or similar markets.
Familiarity with outbound sequencing and prospecting tools.
Hands-on LinkedIn prospecting experience.
Experience supporting US-based sales teams.
Understanding of sales funnels, pipeline stages, and conversion metrics.
Screen monitoring technology must be enabled at all times while work is conducted.

Benefits

Comp & perks

Remote Work: Work from anywhere—our team is global, and we value work-life balance.
Growth Opportunities: As a key player you’ll have the chance to shape your role and grow with us.
Innovative Culture: Join a team that is passionate about leveraging data to solve challenges and drive success in a rapidly evolving market.
Confidentiality and Non-Circumvention Agreement as part of the recruitment process.