Social Media Manager

Later

. Act as the strategic lead for multiple brand accounts across social platforms including Instagram, TikTok, Facebook, Threads, and YouTube Shorts .

Posted 10/15/2026full-timeRemote • United States, CanadaMid-LevelSenior💰 $90,000 - $100,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in managing social media accounts and content creation, with a strong focus on community engagement and performance analysis. Proficient in collaborating with creative teams to deliver on-brand content tailored for various platforms.

Highest-signal resume keywords

Social Media ManagementContent CreationCommunity EngagementClient Relationship ManagementPerformance Analysis

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

Content WritingEditingCopywritingStoryboardingSocial Media StrategyCampaign DevelopmentData AnalysisProject Management

Soft Skills

CreativityOrganizational SkillsCommunication Skills

Tools & Technologies

LaterHootsuiteBufferSprout Social

Industry Keywords

B2C BrandSocial Media TrendsCommunity ManagementAgency ExperienceMarketingCommunications

About the role

Key responsibilities & impact

Act as the strategic lead for multiple brand accounts across social platforms including Instagram, TikTok, Facebook, Threads, and YouTube Shorts
Set and track content goals aligned with client objectives such as awareness, engagement, and conversion
Communicate performance insights and next steps clearly to internal and external teams
Anticipate client needs and proactively pitch new ideas, formats, and campaigns
Guide the content process from concept to execution by briefing creative teams, reviewing deliverables, and ensuring content is on-brand and on-strategy
Ensure content is social-first, timely, and tailored to each platform
Collaborate with design, video, and influencer teams to bring ideas to life
Write copy, storyboard content, or shoot quick iPhone videos when needed
Engage in community management by responding to comments, shaping tone, and joining real-time cultural conversations
Post live during events, drops, or key cultural moments when applicable

Requirements

What you’ll need

5+ years proven experience as a Community Manager, Social Media Manager, or similar role with a strong focus on content creation and community engagement
Proven track record of independently managing and growing a social media presence for a large B2C brand
Must have previous agency experience managing client relationships
Excellent content creation skills including exceptional writing and editing skills, with the ability to adapt tone and style for different platforms and audiences
Comfortable digging into performance data and analysis and using those insights to adjust strategy and report on overall impact
A natural desire to be active on social media is essential; candidates should live and breathe social media trends
Ability to think creatively and generate innovative content ideas
Experience with social media management tools (e.g., Later, Hootsuite, Buffer, Sprout Social) is a plus
Strong organizational skills and the ability to manage multiple projects simultaneously
Bachelor’s degree in Marketing, Communications, or a related field is preferred

Benefits

Comp & perks

Permanent team members are eligible to participate in various benefits plans as part of their overall compensation package
Fully remote work option for select positions