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B2B Social Content Creator
LaunchSquad. Create and publish social content for multiple B2B clients, supporting brand and executive presence primarily on LinkedIn and X, with Instagram and other channels when they serve the strategy .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in social media marketing and content creation, with a strong focus on B2B platforms like LinkedIn and X. Capable of developing engaging content strategies, managing social calendars, and analyzing performance metrics to optimize audience engagement.
Highest-signal resume keywords
Social Media MarketingContent CreationContent Calendar ManagementWriting and StorytellingVisual Content Production
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Content MarketingEditorial Content CreationSocial Graphics CreationShort-Form Video ProductionPerformance Analysis
Soft Skills
Strong Editorial JudgmentCuriosity About TechnologyAbility to Manage Multiple Projects
Tools & Technologies
CanvaDescriptOpusClipCapCutAdobe
Industry Keywords
B2B MarketingSocial Content StrategyEngagement OpportunitiesPaid Social DistributionPlatform-Native Content
About the role
Key responsibilities & impact- Create and publish social content for multiple B2B clients, supporting brand and executive presence primarily on LinkedIn and X, with Instagram and other channels when they serve the strategy
- Work with client teams to develop content ideas, identify compelling stories and formats, and determine how brands and executives should participate in conversations
- Develop original social content from interviews, executive perspectives, research, industry news, and other source material
- Build and manage social content calendars that bring together the story, visual approach, and production plan for each post
- Write posts, create graphics and carousels, and produce short-form videos using tools such as Canva, Descript, OpusClip, CapCut, or Adobe
- Work with editorial leads to turn announcements, reports, events, and other client activities into accurate, engaging, platform-native social content
- Monitor relevant conversations, identify engagement opportunities, and recommend ways for brands and executives to participate
- Track content performance, identify what resonates with audiences, and recommend opportunities to amplify strong organic content through paid social
Requirements
What you’ll need- 3+ years of professional experience in social media marketing, content marketing or editorial content creation, including hands-on experience creating content for brands or executives
- Excellent writing and storytelling skills, with examples of original work across different topics, audiences, and voices
- Experience creating social graphics, carousels, and short videos using tools such as Canva, Descript, OpusClip, CapCut, or Adobe
- Strong understanding of LinkedIn and X, including the formats, creative approaches, and conversations that engage B2B audiences
- Experience planning and managing social content calendars, from ideation and production through publication
- Strong editorial judgment and the ability to find compelling stories in complex subjects, interviews, reports, and other source material and turn it into engaging social content
- Up-to-date knowledge of what makes content successful on social platforms and how to use performance insights to improve future content
- Proven ability to manage multiple, competing projects and deadlines in a fast-paced environment
- Strong visual instincts, curiosity about technology, and a willingness to experiment with new ideas and formats
- Familiarity with paid social distribution, particularly on LinkedIn, and experience boosting or promoting content is a plus
- Portfolio link or examples of social content personally written and created
Benefits
Comp & perks- Fully covered health benefits, including vision and dental
- 401(k) matching program
- Generous paid family leave
- Flexible vacation and rotational Fridays off
- Sabbatical leave
- Wellness stipend
- Mentorship program focused on internal growth and development
- Virtual-first, work-from-anywhere setup
- People- and community-oriented with in-person team gatherings