Social Media Specialist

LaunchSquad

. Manage social content and publishing for multiple B2B clients, supporting brand and executive presence primarily on LinkedIn and X, with Instagram and other channels when they serve the strategy .

Posted 9/25/2026full-timeUnited StatesMid-LevelSenior💰 $70,000 - $80,000 per yearWebsite

About the role

Key responsibilities & impact

Manage social content and publishing for multiple B2B clients, supporting brand and executive presence primarily on LinkedIn and X, with Instagram and other channels when they serve the strategy
Work with client teams to determine ideas and formats for each channel, participation in conversations, and opportunities for paid distribution
Build and manage social content calendars covering the story, visual approach, and production plan for each post
Create and publish social content, including posts, graphics, carousels, and short videos using tools such as Canva and CapCut
Brief and coordinate with designers or video editors for more ambitious production
Turn announcements, interviews, reports, events, and executive perspectives into accurate, on-message, platform-native social content
Monitor relevant conversations and engage on behalf of clients where appropriate
Plan and manage paid social campaigns, primarily on LinkedIn, including audiences, budgets, ad copy and creative testing, performance monitoring, and optimization
Report on organic and paid performance, explain results to clients and internal teams, and improve future content

Requirements

What you’ll need

3+ years of hands-on social media experience, including work with B2B brands or executives
Experience planning and managing social content calendars, from ideation and creative production through publication and performance reporting
Strong social copywriting skills, with examples across channels, audiences, and voices; long-form content writing experience is a plus
Skilled at creating social graphics, carousels, and short videos using tools such as Canva and CapCut, with the ability to brief and manage designers or video editors when a project needs more extensive design or video production
Strong storytelling instincts: can find the most compelling story in interviews, reports, events, and other source material, then shape it into social content
Experience running paid social campaigns, particularly on LinkedIn, including audience setup, budget management, creative testing, reporting, and optimization
Able to measure organic and paid social performance, report results to clients, and recommend next steps based on what you learn
Proven ability to manage multiple, competing projects and deadlines in a fast-paced environment
Strong editorial judgment and an eye for great visual storytelling
Portfolio link or examples of social work created or managed, with a brief note on your role in each

Benefits

Comp & perks

Professional development program tailored to individual talents and opportunities
Fully covered health, dental, and vision benefits
401(k) matching
Generous paid family leave
Flexible vacation and rotational Fridays off
Sabbatical leave
Wellness stipend
Flexible, virtual-first work environment
In-person team and community gatherings