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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in designing and maintaining GTM automation workflows using Clay, integrating with CRM systems like Salesforce and HubSpot, and employing data enrichment techniques to optimize lead scoring and segmentation. Proficient in utilizing APIs and scripting languages such as Python and JavaScript to automate processes and enhance data quality.
Highest-signal resume keywords
GTM Automation WorkflowsClay IntegrationData Enrichment PipelinesAPI and Webhook KnowledgeOutbound Sales Tooling
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
GTM EngineeringWorkflow MaintenanceData Quality MonitoringLead Scoring LogicScripting in PythonScripting in JavaScriptData StructuringCRM IntegrationReporting and DashboardsSegmentation Logic
Soft Skills
Independent Problem SolvingCollaboration with Sales and Marketing
Tools & Technologies
ClaySalesforceHubSpotClearbitZoomInfoApolloLinkedIn Sales NavigatorInstantlySmartleadOutreach
Industry Keywords
Revenue OperationsSales EngineeringGrowth EngineeringComplex DatasetsOutbound Prospecting
Tech Stack
Tools & technologiesApolloJavaScriptPython
About the role
Key responsibilities & impact- Design, build, and maintain GTM automation workflows in Clay for outbound prospecting, enrichment, and lead scoring
- Build data enrichment pipelines using multiple sources to generate accurate, actionable prospect and account lists
- Integrate Clay with Salesforce or HubSpot and outbound sequencing tools such as Instantly, Smartlead, and Outreach
- Build and refine lead scoring and segmentation logic to prioritize high-value accounts and contacts
- Automate manual GTM processes using Clay integrations, APIs, webhooks, and lightweight Python or JavaScript scripting
- Partner with sales and marketing to translate business requirements into working technical systems
- Monitor data quality, deliverability, and workflow performance; test and iterate to improve conversion rates
- Build reporting and dashboards tracking pipeline generation, campaign performance, and system health
- Stay current on GTM tools, enrichment providers, and automation techniques
Requirements
What you’ll need- 3-5 years of experience in a GTM engineering, revenue operations, sales engineering, or growth engineering role
- Hands-on experience building and maintaining workflows in Clay (required)
- Experience with outbound sales tooling and data enrichment providers, including Clearbit, ZoomInfo, Apollo, and LinkedIn Sales Navigator
- Experience integrating GTM tools with a CRM such as Salesforce or HubSpot and outbound sequencing platforms
- Working knowledge of APIs, webhooks, and basic scripting in Python, JavaScript, or similar
- Comfortable working with messy or unstructured data and building processes to clean and structure it
- Experience working with financial, legal, or other complex datasets is a plus
- Comfortable working independently and figuring things out without a detailed set of requirements
