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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in building and maintaining GTM automation workflows using Clay, integrating various outbound sales tools and CRMs, and automating processes through APIs and scripting. Proficient in data enrichment, lead scoring, and performance monitoring to enhance sales and marketing efforts.
Highest-signal resume keywords
GTM Automation WorkflowsClay ExperienceData Enrichment ProvidersCRM IntegrationAPI and Scripting Knowledge
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
GTM EngineeringWorkflow AutomationData EnrichmentLead ScoringSegmentation LogicAPIsWebhooksPythonJavaScriptData Quality Monitoring
Soft Skills
Independent Problem SolvingCollaboration with Sales and Marketing
Tools & Technologies
ClaySalesforceHubSpotClearbitApolloZoomInfoLinkedIn Sales NavigatorInstantlySmartleadOutreach
Industry Keywords
GTMRevenue OperationsSales EngineeringGrowth EngineeringComplex Datasets
Tech Stack
Tools & technologiesApolloJavaScriptPython
About the role
Key responsibilities & impact- Design, build, and maintain GTM automation workflows in Clay for outbound prospecting, enrichment, and lead scoring
- Build data enrichment pipelines using sources such as Clearbit, Apollo, ZoomInfo, and LinkedIn Sales Navigator
- Integrate Clay with Salesforce or HubSpot and outbound sequencing tools such as Instantly, Smartlead, or Outreach
- Build and refine lead scoring and segmentation logic
- Automate manual GTM processes using Clay integrations, APIs, webhooks, and lightweight scripting
- Partner with sales and marketing to translate business requirements into technical systems
- Monitor data quality, deliverability, and workflow performance; test and iterate to improve conversion rates
- Build reporting and dashboards for pipeline generation, campaign performance, and system health
- Stay current on GTM tools, enrichment providers, and automation techniques
Requirements
What you’ll need- 2-4 years of experience in a GTM engineering, revenue operations, sales engineering, or growth engineering role
- Hands-on experience building and maintaining workflows in Clay (required)
- Experience with outbound sales tooling and data enrichment providers (e.g. Clearbit, ZoomInfo, Apollo, LinkedIn Sales Navigator)
- Experience integrating GTM tools with a CRM (Salesforce, HubSpot) and outbound sequencing platforms
- Working knowledge of APIs, webhooks, and basic scripting (Python, JavaScript, or similar) to automate workflows
- Comfortable working with messy or unstructured data and building processes to clean and structure it
- Experience working with financial, legal, or other complex datasets a plus
- Comfortable working independently and figuring things out without a detailed set of requirements