Sales Advisor

Lely

. Represent Lely within its premium distribution channel to farmers .

Posted 9/18/2026full-timeRemote • United StatesMid-LevelSeniorWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in sales and marketing within the agriculture sector, particularly in the dairy industry, while maintaining strong customer relationships and ensuring satisfaction. Proficient in utilizing CRM tools for sales management and reporting.

Highest-signal resume keywords

Sales ManagementCustomer Relationship ManagementDairy Industry KnowledgeBusiness CommunicationProject Pricing Negotiation

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Sales StrategyMarket AnalysisCross-SellingUp-SellingCustomer Quote CreationSales Funnel ManagementCRM Tool ProficiencyBusiness ManagementLead GenerationProject Management

Soft Skills

Effective CommunicationTeam CollaborationAttention to DetailInitiativeTime Management

Tools & Technologies

CRM SoftwarePC Networking

Industry Keywords

Dairy IndustryAgricultureSales TargetsCustomer SatisfactionMarket Trends

About the role

Key responsibilities & impact

Represent Lely within its premium distribution channel to farmers
Create a profitable, enjoyable, and sustainable future in farming while ensuring customer satisfaction and efficiency
Engage customers in long-term relationships and provide high-quality service and advice
Sell and promote Lely’s total solutions, products, and services
Attract and connect with potential future customers within the assigned territory
Visit customers regularly and identify cross-selling and up-selling opportunities
Advise potential customers about new developments, products, and product improvements
Create customer quotes, determine project pricing, and negotiate price, deadlines, and quantities
Participate in and assist with marketing campaigns, bus tours, open houses, Learn with Lely events, trade shows, email, mail, and phone activities
Generate new sales leads through cold calling, acquisition, online activities, farm visits, and database follow-up
Maintain an active field presence, traveling within the assigned territory approximately 3–4 days per week
Create and maintain the sales funnel using Lely’s CRM tool
Keep CRM records and sales/project folders up to date
Maintain and report an accurate producer visit schedule
Monitor customer segmentation, market trends, competitors’ activities, and field campaigns
Collaborate on the annual sales plan and targets and ensure sales targets are achieved
Collaborate with the Lely Center Monroe Manager and Project Lead to ensure a positive and accurate customer handoff after the sale
Grow adoption and market share of Lely’s full product portfolio and services and increase the use of robotics
Create and develop a dedicated team with the right knowledge and skills to become a professional and sustainable partner for farmers

Requirements

What you’ll need

Bachelor’s degree in agriculture, Business management, or a related field
Minimum of 3 years of business management experience focusing on sales and/or marketing, or a combination of relevant education and experience
Knowledge of the Dairy Industry
A strong dairy network would be viewed as an asset
Knowledge of computers, PC networking, and Business communications
Team player who inspires team culture
Attention to detail ensuring each sale is delivered as a successful project
Effective verbal and written communicator, adapting communication style to the audience
Skilled at focus-oriented planning, prioritization, and time management
Trusted advisor ensuring excellent customer support, satisfaction, and responsiveness
Takes initiative and self-direction
Ability to collaborate, present information, respond to questions, and provide assistance when working with customers, co-workers, and a wide range of dairy professionals

Benefits

Comp & perks

Company vehicle provided
Overnight travel limited to occasional training events
Equal employment opportunities and protection from discrimination and harassment
Reasonable accommodation may be made for individuals with disabilities