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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in new home sales and customer relationship management, with a strong focus on communication, organization, and sales tracking. Proficient in leveraging market knowledge and sales strategies to drive growth and ensure customer satisfaction.
Highest-signal resume keywords
New Home Sales ExperienceReal Estate LicenseSales Tracking Tools ProficiencyStrong Communication SkillsCustomer Service Skills
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Sales GenerationClosing SalesCustomer Communication Records MaintenanceMarket KnowledgeSales Trends AnalysisAdvertising StrategiesPlan ReadingPhysical Equipment Handling
Soft Skills
Relationship BuildingSelf-MotivationOrganizational SkillsResults-Driven Mindset
Tools & Technologies
Microsoft OfficeSales Tracking Tools
Certifications & Qualifications
High School DiplomaReal Estate License
Industry Keywords
Home SalesCustomer DemographicsRealtor RelationshipsNeighborhood PromotionsMarketing Initiatives
About the role
Key responsibilities & impact- Engage visitors, establish relationships, and determine home-buying needs using Lennar’s selling philosophy
- Generate, process, and close home sales through self-generated or referred leads using the 10-5-2-1 selling approach
- Follow through with customers from initial contact through closing and post-closing activities
- Maintain accurate customer communication records
- Maintain the Welcome Home Center, model homes, and inventory homes; communicate maintenance needs and ensure timely resolution
- Travel throughout the local community to generate leads from Realtor/Co-Broker businesses, referrals, and proactive self-prospecting
- Develop and maintain knowledge of the competitive market, product offerings, community details, sales trends, advertising strategies, and customer demographics
- Monitor and record daily customer traffic using company-designated tracking tools
- Collaborate with internal departments to ensure smooth transactions and customer satisfaction
- Participate in sales meetings, neighborhood promotions, and marketing initiatives to drive sales growth
Requirements
What you’ll need- High school diploma or equivalent required
- College degree preferred
- Real estate license preferred
- Minimum of 1-3 years of experience in new home sales, real estate, or related field
- Proven ability to build relationships and close sales
- Strong communication, organizational, and customer service skills
- Proficiency in Microsoft Office and sales tracking tools
- Self-motivated with a results-driven mindset and ability to work independently
- Regular, in-person attendance at Company communities/job sites and offices during regular work hours
- Ability to operate a motor vehicle
- Ability to read plans, climb stairs and ladders, bend, stoop, reach, lift, move and/or carry equipment which may be in excess of 50 pounds
- May require occasional operation of construction equipment
Benefits
Comp & perks- Medical, Dental, and Vision health insurance coverage
- 401(k) Retirement Plan with a $1 for $1 Company Match up to 5%
- Paid Parental Leave
- Associate Assistance Plan
- Education Assistance Program
- Up to $30,000 in Adoption Assistance
- Up to three weeks of vacation annually from date of hire
- Holiday, Sick Leave, and Personal Day policies
- New Hire Referral Bonus Program
- Home Purchase Discounts
- Everyone’s Included Day
- Bonuses may be available
- Commissions may be available