Senior Content Analyst

Leo Madeiras

. Translate content strategy into action plans and executions for different brands, audiences, and channels .

Posted 9/18/2026full-timeBarueri • BrazilSeniorWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in content strategy execution, multichannel content management, and data-driven decision-making. Proficient in utilizing analytics and social listening tools to enhance content performance and audience engagement.

Highest-signal resume keywords

Content Strategy ExecutionMultichannel Content ManagementGoogle Analytics 4Social Listening ToolsEmail Marketing Platforms

ATS Keywords

Tailor your resume

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

Content ProductionCampaign ManagementSEO KnowledgeData AnalysisProject Management

Soft Skills

Strong Communication SkillsOrganizational SkillsProactive ProfileNegotiation SkillsCreative Thinking

Tools & Technologies

Meta Business SuiteYouTube StudioBuzzmonitorSEMrushHubSpot

Certifications & Qualifications

Content Marketing CertificationSEO CertificationAnalytics CertificationDigital Strategy Certification

Industry Keywords

B2BB2CCorporate CommunicationsEmployer BrandingContent Marketing Strategies

About the role

Key responsibilities & impact

Translate content strategy into action plans and executions for different brands, audiences, and channels
Orchestrate the production workflow, supporting the organization of the department’s demands, priorities, and deliverables
Serve as a technical and creative reference, ensuring quality, consistency, and alignment with different tones of voice
Lead the content workstream for major campaigns, from narrative development through multichannel execution
Plan and monitor initiatives with influencers and content creators
Monitor content, audience, conversion, and results metrics, turning data into business recommendations
Track trends, consumer behavior, and market conversations through social listening tools
Use Artificial Intelligence tools to optimize research, processes, and content production
Support the development of the department’s processes, briefs, and methodologies, contributing to a more agile and efficient operation
Work collaboratively with different teams, partners, and suppliers

Requirements

What you’ll need

Degree in Journalism, Advertising, Communications, Marketing, or a related field
Solid experience in Content and Communications, including campaigns and high-volume delivery operations
Experience working with different brands, audiences, or customer journeys, such as B2B and B2C
Experience planning, producing, and managing multichannel content
Ability to analyze metrics and turn performance data into content direction
Knowledge of Google Analytics 4, Search Console, Meta Business Suite, and YouTube Studio
Knowledge of monitoring and social listening tools, such as Buzzmonitor or similar platforms
Familiarity with SEO tools, such as SEMrush, Ahrefs, or similar platforms
Experience with email marketing and CRM platforms, such as RD Station, HubSpot, or similar platforms
Knowledge of project management and editorial workflow tools
Familiarity with generative AI tools applied to communications and content production
Analytical, creative, organized, proactive profile with strong communication and negotiation skills
Preferred: experience working within a House or in-house communications team
Preferred: experience with multi-brand operations and adapting language for different audiences
Preferred: experience structuring or optimizing content production and approval workflows
Preferred: knowledge of SEO, growth, and content marketing strategies
Preferred: experience creating technical or niche content, particularly in the construction, tools, industrial, or agricultural sectors
Preferred: experience with corporate communications and Employer Branding
Preferred: certifications or specializations in Content Marketing, SEO, Analytics, Digital Strategy, or related fields

Benefits

Comp & perks

Profit-Sharing Plan (PLR), based on the company’s net profit and individual performance
Corporate restaurant / Meal voucher
Food allowance provided via card
Health insurance, with 100% of the employee’s plan and 100% of the plan for children up to 16 years old covered by the company
Spouse/partner and dependents aged 17 or older may be added with monthly copayments
Dental insurance, with the option to add dependents and additional beneficiaries
Life insurance
Pharmacy benefit, with discounts on medications and payroll deduction
Wellhub, with access to gyms and wellness activities starting in the second month
Transportation allowance / Parking
Online course platform for professional and personal development
School Supplies Kit for employees’ children between 4 and 16 years old
Maternity Kit
Christmas Kit, including a family gift basket and toys for children up to 12 years old
Partnerships and discounts with educational institutions and leisure and travel services