Leonardo Royal Hotel Den Haag Promenade

Customer Success Manager

• Design, build, and continuously optimise automated loyalty lifecycle journeys on Salesforce Marketing Cloud
• Own member communications across email, push, and SMS channels
• Design and execute A/B and multivariate testing
• Partner with the Loyalty Program Operations Manager to activate program rules, tiers, rewards, and promotions
• Establish and monitor CRM performance metrics
• Analyse engagement, conversion, churn, and behavioural trends
• Act as primary platform owner and subject-matter expert for CRM and marketing automation tools
• Ensure data hygiene and technical best practice
• Collaborate with Marketing, Revenue Management, and Partnership teams on co-branded promotions, local experiences, and targeted member offers
• Develop regular and ad-hoc reports and dashboards for stakeholders
• Translate campaign data into insights and recommendations
• Contribute to the evolution and scalability of the global loyalty program

Explore CRM Manager – Loyalty and Customer Journeys at Leonardo Royal Hotel Den Haag…. Review requirements and application details.