Outside Sales Representative – NorCal Region, Oakland

LIFTING GEAR HIRE LIMITED

. Deliver individual and company sales goals through professional sales techniques and exceptional customer service .

Posted 10/2/2026full-timeOakland • California • United StatesMid-LevelSeniorWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in B2B sales, customer relationship management, and market analysis to drive sales growth in the assigned territory. Proficient in utilizing CRM tools and developing competitive sales strategies to enhance account management and market share.

Highest-signal resume keywords

B2B Sales ExperienceCustomer Relationship ManagementMarket AnalysisLiftware CRM ProficiencyIndustrial Equipment Knowledge

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Sales TechniquesAccount ManagementMarket Share DevelopmentSales ReportingCompetitive Sales Strategies

Soft Skills

Exceptional Customer ServiceCollaborationCommunication

Tools & Technologies

Liftware CRM

Certifications & Qualifications

Valid Driver’s License

Industry Keywords

Industrial EquipmentRigging KnowledgeIndustrial ConstructionEquipment RentalsSales Goals

About the role

Key responsibilities & impact

Deliver individual and company sales goals through professional sales techniques and exceptional customer service
Maintain quality relationships with existing accounts
Target and acquire new customers
Provide sales and marketing coverage in the dedicated territory
Collaborate internally to develop and maintain trusted relationships with mid- and senior-level managers and other key personnel
Develop maximum sales potential in the assigned territory using competitive sales techniques and knowledge of company products, services, and competitors
Build and maintain existing assigned accounts and consistently increase account base and sales volume
Reevaluate work continuously to increase market share
Assess offerings and communicate strategies to Management to increase market share
Develop expertise in local projects, market conditions, product knowledge, service offerings, and new technologies
Follow up promptly and correspond with internal and external stakeholders
Use Liftware CRM to maintain updated and organized activity documentation
Complete and submit daily sales reports covering account activity, outstanding proposals, proposals secured, and proposals lost
Provide customer information and follow-up as requested
Perform other related duties as assigned
Visit existing and prospective customers daily throughout the San Francisco/Oakland/San Jose territory and assigned ZIP codes

Requirements

What you’ll need

High school diploma or equivalent required
Minimum of 3 years B2B or non-retail sales experience required
Industrial equipment and/or general rigging knowledge strongly preferred
Industrial construction and maintenance knowledge strongly preferred
Outside Sales experience in equipment rentals a plus
Valid Driver’s License with good driving record required
Must meet insurance underwriting requirements
Must reside near San Francisco, CA
Must be able to visit existing and prospective customers in the assigned territory daily
Must be legally authorized to work in the United States
Must pass criminal background and driving history check
Must pass verification of employment history
Must pass hair follicle drug test

Benefits

Comp & perks

Paid holidays, sick, and vacation time
Full benefits package including medical, dental, vision, short term disability, and basic life insurance
Additional optional voluntary benefits
Vested 401(k) with 5% company match
Continual, comprehensive, industry-leading training program
Base wage plus commission