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Senior Product Content Manager
Little Journey. Lead and evolve content strategy across Little Journey and Trial Flow .
About the role
Key responsibilities & impact- Lead and evolve content strategy across Little Journey and Trial Flow
- Align content priorities with participant needs, product goals and business priorities
- Drive a commercially sustainable approach to content, maximising reuse and efficient adaptation
- Define content principles, guidelines, guardrails, standards, governance and approval processes
- Evolve educational, support, coping and product UI content experiences
- Identify opportunities for content to improve participant outcomes, product engagement and customer value
- Develop AI-assisted content generation and iteration workflows with quality controls and clinical validation
- Own end-to-end Content Delivery, including generation, expert review, publishing, versioning and archival
- Balance participant, clinical, product and commercial requirements
- Improve content processes, tooling, automation and reuse for efficiency and scalability
- Be accountable for localisation capability, quality, scalability and cost-effectiveness
- Line manage and develop the Content Co-ordination Manager and Localisation Manager
- Work with client stakeholders to align plans, manage feedback and resolve content issues
- Commission and oversee freelancers and external contributors
- Collaborate with Product, Delivery, Clinical, Design, Discovery, Commercial and other stakeholders
- Define content effectiveness and operational metrics and connect content performance to company and product metrics
- Use participant feedback, behavioural data, operational insights and stakeholder input to prioritise improvements
- Report to the CPO within the Product team
Requirements
What you’ll need- Significant and demonstrable experience developing and implementing content strategy for digital products or platforms
- Experience establishing content governance, standards and scalable content processes within the product function
- Proven ability to work cross-functionally with Product, Design and subject matter experts to deliver high-quality content
- Practical experience using generative AI to create or iterate content, with the curiosity and confidence to experiment with prompts, models and workflows while applying appropriate quality controls
- Strong understanding of content lifecycle management
- Experience using user insights and data to improve content effectiveness
- Strong stakeholder management, communication and organisational skills
- Comfortable balancing strategic thinking with hands-on delivery in a fast-paced environment
- Experience leading work through others, including setting direction, giving high-quality feedback and holding internal or external contributors accountable for outcomes
- Familiarity with accessibility and inclusive content principles
- Desirable: Experience managing multilingual content and localisation
- Desirable: Experience in clinical trials or another regulated industry
- Desirable: Financial understanding of content creation or previous P&L or cost ownership
- Desirable: Experience with UX writing or information architecture
- Desirable: Experience managing or configuring a Content Management System
- Desirable: Experience designing content across broad age groups
- Desirable: Understanding of behaviour change, patient education or health literacy principles
- Must be able to work in the UK; visa sponsorship is not available
Benefits
Comp & perks- 28 days annual leave per year (plus public holidays)
- £500 annual training budget
- £200 home working budget (one-off)
- Up to 6% pension match (salary sacrifice)
- EMI share options
- Enhanced (family & parental) leave policies