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Logitech

Global eB2B Channel Marketing Manager

Logitech

. Support growth across Amazon for Business and other leading eB2B resellers .

Posted 9/22/2026full-timeUnited StatesMid-LevelSenior💰 $103,000 - $174,000 per yearWebsite

Core Competencies

Role fit
Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in B2B marketing strategies, digital advertising, and campaign analytics, with a strong focus on optimizing channel performance and driving growth through data-driven decision-making. Proven ability to collaborate cross-functionally and manage creative partnerships to enhance product positioning and brand standards.

Highest-signal resume keywords
B2B Marketing ExperienceDigital AdvertisingA/B TestingCampaign AnalyticsCross-Functional Leadership

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills
Digital MarketingCampaign ManagementKPI DefinitionPipeline ManagementDemand GenerationMarket AnalysisContent CreationPerformance OptimizationBrand ManagementLocalization Strategies
Soft Skills
Analytical SkillsCommunication SkillsProject ManagementCollaborationLeadership
Tools & Technologies
Amazon PlatformsEB2B Reseller PlatformsMarketing Automation ToolsAnalytics SoftwareCreative Management Tools
Certifications & Qualifications
Bachelor’s Degree in MarketingMBA (Preferred)
Industry Keywords
B2B Buying CyclesChannel MarketingDigital MarketingGlobal Business EnvironmentsAgency Management

About the role

Key responsibilities & impact
  • Support growth across Amazon for Business and other leading eB2B resellers
  • Develop and execute actionable marketing plans for Amazon for Business and top eB2B reseller digital/online platforms
  • Work cross-functionally with Global Marketing, Channel, Amazon, DTB, Product Marketing, and Business Group teams
  • Introduce innovations and implement best practices to optimize digital L4B channel performance
  • Drive regional investment recommendations for eB2B channel growth
  • Partner with Product Marketing and DTB to ensure product positioning and value propositions underscore Logitech’s B2B differentiation
  • Lead creation of ads, campaign assets, and enhanced product content (EPC/A+ pages)
  • Drive A/B testing and experimentation to maximize ROAS and pipeline outcomes
  • Define and report KPIs including CTR, conversion rates, pipeline contribution, and sales velocity
  • Facilitate collaboration among Channel, Product Marketing, and Regional Marketing teams
  • Share feedback and insights to inform future campaigns and product launches
  • Maintain Logitech for Business brand standards across platforms
  • Identify marketplace nuances and support localization of campaigns

Requirements

What you’ll need
  • Bachelor’s degree in Marketing, Business, or a related field; MBA a plus
  • 5+ years of B2B or channel marketing experience
  • Direct experience with Amazon or digital eB2B reseller platforms
  • Proven history of successful digital advertising, A/B experimentation, and campaign analytics
  • Strong analytical skills
  • Familiarity with B2B buying cycles, pipeline management, and demand generation methodologies
  • Experience managing agency and creative partnerships
  • Excellent communication, project management, and cross-functional leadership skills
  • International marketing experience or sensitivity to global business environments is highly valued

Benefits

Comp & perks
  • Medical Coverage
  • Dental Coverage
  • Vision Coverage
  • Traditional and Roth 401(k) Plans
  • Flexible Spending Accounts
  • Employee Share Purchase Plan (ESPP)
  • Basic and Additional Life Insurance
  • Disability Coverage
  • Adoption and Surrogacy Assistance
  • Tuition Reimbursement Plans
  • Commuter Benefits
  • Paid Time Off
  • Paid Holidays
  • Bereavement Leave
  • Paid Parental Leave
  • Wellness Programs
  • Health Savings Account Plans
  • Access to Expert Medical Opinions
  • Identity Theft Protection
  • Breast Milk Delivery to Nursing Mothers on Business Travel
  • Access to a Group Legal Plan
  • Donations Matching Programs
  • Employee Product Discounts
  • Access to Auto, Home, and Pet Insurance
  • Flexible working environments
  • Work-from-home flexibility on remote days
  • Comprehensive and competitive benefits packages