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Logitech

Marketing & Portfolio Manager – New Ventures

Logitech

. Lead new product development and launch from the portfolio and marketing perspective .

Posted 11/9/2026full-timeLausanne • SwitzerlandMid-LevelSeniorWebsite

Core Competencies

Role fit
Core Competencies

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Demonstrates expertise in global brand and portfolio management, with a strong focus on digital marketing, sales enablement, and market analysis. Proven ability to lead integrated marketing campaigns and develop go-to-market strategies for B2B and B2C products.

Highest-signal resume keywords
Global Brand ManagementDigital MarketingSales EnablementMarket AnalysisPortfolio Management

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills
Digital MarketingSearch OptimizationAEO/LLM OptimizationBusiness Case DevelopmentFinancial AnalysisMarket IntelligenceCampaign DevelopmentPerformance Metrics TrackingB2B Product LaunchB2C Product Launch
Soft Skills
Excellent CommunicationInterpersonal SkillsOutcome-OrientedOwnershipAccountability
Industry Keywords
B2B MarketingB2C MarketingIntegrated Marketing CampaignsCompetitive IntelligenceEmerging Technology TrendsAgile TeamsScalable Best PracticesConsumer-CentricityCategory ExpertMarket Trends

About the role

Key responsibilities & impact
  • Lead new product development and launch from the portfolio and marketing perspective
  • Develop business cases and ensure end-to-end commercial launch readiness
  • Develop new go-to-market models, plans, and sales enablement tools for B2B and B2C products
  • Create B2B and B2C marketing campaigns and toolkits for product launches, category scale phases, and partnerships
  • Partner with Logitech for Business, central marketing, channel partners, and regional marketing teams
  • Implement integrated marketing campaigns
  • Track and analyze business and marketing performance metrics
  • Continuously optimize marketing effectiveness and business outcomes
  • Define global portfolio strategy and key business drivers
  • Own financial and market performance analysis
  • Build understanding of target audiences
  • Own competitive and market intelligence and assess market trends
  • Act as a category expert and internal and external spokesperson
  • Develop and evolve B2B and B2C best practices and fit-for-use requirements

Requirements

What you’ll need
  • Experience in global brand and portfolio management roles with a strong innovation and consumer-centricity culture
  • Strong command of Digital Marketing, Search, and AEO/LLM optimization
  • Experience with sales enablement and B2B-first launches is a big plus
  • Experience leading creative and production agencies through global marketing campaign development
  • Passion for technology and innovation, with a strong grasp of emerging technology trends
  • Strong market, competitor, and business analysis skills
  • Portfolio management expertise and fluency in market data, competitive intelligence, and financial/business KPIs
  • Ability to operate in agile, fast-moving, multidisciplinary teams across cultures and time zones
  • Outcome-oriented self-starter with ownership, accountability, and perseverance
  • Ability to deal with ambiguity
  • Flexibility to transition between business and marketing, strategic and operational tasks
  • Proven track record of creating scalable best practices
  • Excellent communication, presentation, and interpersonal skills
  • Ability to influence stakeholders at all organizational levels
  • Fluent English
  • Ability to work on-site three days a week as standard
  • Flexibility to travel up to 20% of the time

Benefits

Comp & perks
  • Comprehensive and competitive benefits packages, varying by location
  • Flexible working environments
  • Support for physical, financial, emotional, intellectual, and social wellbeing
  • Flexible work arrangements according to Logitech’s hybrid work model
  • Work-from-home options for most locations, where applicable