Marketing Operations Lead

Lone Wolf Technologies

. Own and optimize the marketing technology stack, with HubSpot as the core platform, including administration, workflows, integrations, and data hygiene .

Posted 9/25/2026full-timeRemote • United StatesSenior💰 $100,000 - $130,000 per yearWebsite

About the role

Key responsibilities & impact

Own and optimize the marketing technology stack, with HubSpot as the core platform, including administration, workflows, integrations, and data hygiene
Design and continuously improve marketing processes to increase team efficiency and campaign velocity
Build and maintain analytics and reporting frameworks for marketing performance and ROI
Lead cross-functional projects spanning Marketing, Sales, and other departments, aligning timelines, stakeholders, and deliverables
Identify and implement AI-powered tools and workflows to improve marketing productivity, personalization, and execution speed
Manage lead scoring, segmentation, and lifecycle automation within HubSpot
Serve as the internal expert and go-to resource for MarTech questions, training, and best practices
Monitor data quality across marketing systems and ensure clean handoffs with sales and CRM data

Requirements

What you’ll need

5+ years in marketing operations, with demonstrated HubSpot administration/expertise
Marketing analytics, reporting, and dashboarding experience
Experience leading cross-functional projects with multiple stakeholders
Hands-on experience applying AI tools to marketing workflows (content, personalization, automation, or analysis)
Strong process-design and documentation skills
Excellent communication skills and ability to translate data and systems into clear recommendations for non-technical stakeholders
B2B SaaS or real estate industry experience a plus
HubSpot certifications are a plus