Regional General Manager, Market Performance

Luna Physical Therapy

. Own full Central US regional P&L, including revenue growth, contribution margin, and cost management .

Posted 10/2/2026full-timeRemote • United StatesSeniorLead💰 $130,000 - $148,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates extensive leadership in healthcare operations with a focus on P&L management, strategic growth, and operational excellence. Proven ability to influence stakeholders and drive results through data-driven decision-making and collaborative partnerships.

Highest-signal resume keywords

P&L OwnershipHealthcare Operations LeadershipFinancial AcumenMatrixed Environment ExperienceData-Driven Decision Making

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Revenue Growth ManagementBudget DevelopmentMarket Strategy ExecutionPerformance Data AnalysisTherapist Acquisition Strategies

Soft Skills

Collaborative LeadershipInfluence Without AuthorityOwner MentalityComfort with AmbiguityContinuous Improvement Mindset

Certifications & Qualifications

Bachelor's Degree or Equivalent

Industry Keywords

Healthcare OperationsIn-Home Rehab ServicesOutpatient Rehab ServicesHealth System PartnershipsMarket Expansion

About the role

Key responsibilities & impact

Own full Central US regional P&L, including revenue growth, contribution margin, and cost management
Develop regional forecasts, budgets, and operating plans aligned to company targets
Improve unit economics, utilization, and market density
Balance growth, margin, quality, and experience through disciplined tradeoffs
Serve as the single point of accountability for therapist acquisition, enablement, physician success, and partner success/account management outcomes
Lead through influence in a matrixed environment and align functional partners to regional priorities
Translate national initiatives into region-specific execution plans with clear KPIs
Ensure sufficient therapist supply to meet regional demand and set hiring targets and sourcing strategies
Improve therapist engagement, retention, productivity, and quality
Drive regional growth through physician relationships and partner execution
Grow referral volume and retention, improve partner satisfaction and outcomes, and identify expansion opportunities within existing accounts
Serve as the senior escalation point for regional partner issues
Develop and execute regional market strategies informed by local dynamics, demand patterns, and performance data
Identify opportunities for market expansion, optimization, or investment
Act as the regional voice to executive leadership, surfacing insights, risks, and opportunities
Establish and lead weekly, monthly, and quarterly business reviews
Use data to diagnose performance gaps and drive corrective action
Align functional partners around a shared regional scorecard
Model company leadership principles and culture within the region
Influence and develop leaders operating within the region, including those with dotted-line reporting relationships
Foster a culture of ownership, transparency, and continuous improvement

Requirements

What you’ll need

10+ years of progressive leadership experience in healthcare operations, providing multi-site in-home or outpatient rehab services
Located within the Central US territory: TX, OK, UT, AZ, IL, CO, MN, IA, WI, MO, IN, OH, MI, TN
Prior P&L ownership with accountability for growth and profitability
Bachelor's degree or equivalent
Experience leading in a matrixed or shared services model
Strong financial and analytical acumen
Proven ability to influence without direct authority
Owner mentality with strong business judgment
Comfortable navigating ambiguity and driving clarity
Collaborative, low-ego leadership style that delivers results through partnership
Data-driven, decisive, and execution-oriented
Ability to balance strategic thinking with operational rigor
Familiarity with health system partnerships or enterprise accounts in local markets
Physical ability to sit, stand, and walk for extended periods and occasionally lift/carry equipment up to 30 lbs.

Benefits

Comp & perks

20% nondiscretionary bonus
Unlimited paid time off
Paid holidays
Medical coverage
Dental coverage
Vision coverage
Company-paid life insurance
Voluntary short-term disability
401(k) with company match
Dependent care FSA