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Staff Product Manager, Marketing Automation
Luxury Presence. Own product strategy, roadmap, and results for AI-powered marketing products .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in product management for AI-powered marketing products, with a strong focus on strategy, roadmap development, and measurable outcomes. Proficient in integrating marketing channels and utilizing SEO fundamentals to enhance brand visibility and customer engagement.
Highest-signal resume keywords
Product ManagementSEO FundamentalsMarketing Technology DevelopmentClient-Facing ExperienceStrong Communication Skills
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Product StrategyRoadmap DevelopmentMeasurement and AttributionMarketing AnalyticsAI UtilizationContent IntegrationEmail Campaign ToolsLifecycle MarketingBusiness Case DevelopmentPremium Brand Representation
Soft Skills
Decision MakingCollaborationClient Success OrientationAdaptabilityCommunication
Tools & Technologies
Google SearchAI AssistantsMarketing Analytics ToolsAttribution ProductsEmail Marketing Platforms
Industry Keywords
AI-Powered MarketingSmall Business MarketingLuxury Brand MarketingContent MarketingDigital Marketing Channels
About the role
Key responsibilities & impact- Own product strategy, roadmap, and results for AI-powered marketing products
- Help clients get discovered through Google searches and AI assistants
- Improve the quality and brand alignment of marketing content created for clients
- Design integration across websites, content, email, and social channels
- Build measurement and attribution to show how channels drive business
- Run structured client betas, define hypotheses, and iterate based on results
- Build roadmap business cases tied to adoption, retention, and revenue
- Ship products with engineering and design partners
- Collaborate with client success and sales to ensure successful launches
Requirements
What you’ll need- 7+ years of product management, including owning a product line end to end where you were accountable for adoption, outcomes, and revenue
- Marketing taste and ability to distinguish high-quality marketing from generic marketing
- Understanding of premium brand representation
- Understanding of how search, content, email, social, and paid channels work together
- Experience building marketing technology products used by businesses to grow their customer base
- Solid SEO fundamentals and understanding of discovery beyond websites, including reviews, social, and online business discussions
- Ability to build business cases and own product results
- Customer-facing experience and ability to explain product value in customer terms
- Ability to make decisions and create momentum in ambiguous situations
- Strong communication skills across engineering, executives, client success, and other teams
- Ability to use AI for research, prototyping, and reaching ground truth quickly
- Preferred: Product experience at a company serving small businesses or solo operators, such as Shopify, Squarespace, Mailchimp, HubSpot, Square, or Yelp
- Preferred: Experience building email, lifecycle, or campaign tools, or AI-generated marketing content products
- Preferred: Hands-on experience with marketing analytics or attribution products
- Preferred: Familiarity with premium or luxury brands and their marketing
- Preferred: Experience at a platform where one change reaches many customers' sites or accounts simultaneously
- Preferred: Background in content, editorial, or brand work