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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in face-to-face business development and sales within the veterinary and healthcare sectors, with a strong focus on relationship building, data analysis, and strategic growth. Proficient in translating scientific evidence into effective sales strategies and engaging diverse stakeholders.
Highest-signal resume keywords
Business DevelopmentSales StrategyData AnalysisRelationship BuildingCommunication Skills
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Sales Performance AnalysisCustomer Acquisition ManagementP&L ManagementEvidence-Based SellingTerritory Management
Soft Skills
CollaborationSelf-MotivationOrganizational SkillsAdaptabilityPresentation Skills
Industry Keywords
VeterinaryHealthcareField VisitsBrand GrowthCustomer Engagement
About the role
Key responsibilities & impact- Build deep, clinic-specific relationships through regular field visits and customised engagement plans within the territory
- Plan and execute educational visits, product discussions, lunch-and-learns, and clinic trials
- Grow brand recommended most often (BRMO), brand used most often (BUMO), and clinic revenue
- Serve as the primary point of contact for clinics, providing timely support and thoughtful solutions
- Collaborate with cross-functional teams to ensure a seamless clinic experience and delivery of Lyka’s brand promise
- Manage the customer acquisition budget to optimise customer acquisition costs and commercial return
- Analyse territory sales performance, acquisition data, BRMO/BUMO metrics, and clinic feedback
- Own territory-level P&L contribution, driving growth and budget efficiency
- Participate in conferences, veterinary schools, professional events, local veterinary education events, CPD activities, and strategic partnership opportunities
- Maintain a predominantly field-based schedule of 4–4.5 days per week
Requirements
What you’ll need- 3+ years' experience in face to face business development and sales within evidence-based channels (Healthcare, Specialist, Veterinary), with a strong track record of exceeding targets and driving growth
- Ability to translate scientific evidence into compelling selling messages tailored for healthcare and professional sales channels
- Strong relationship building and collaboration skills
- Strong communication and presentation skills, with the ability to engage and influence effectively at all levels of an organisation
- Analytical and inquiring mindset with the ability to utilise data to drive sales strategy
- Self-motivated and highly organised, able to plan time to maximise results
- Comfortable working within a fast-paced environment and adapting to new situations
- Love for animals and interest in progressing the pet wellness space
Benefits
Comp & perks- Work in a fast-growing start-up, experiencing what goes behind the scenes to sustain hyper-growth for a start-up with a physical product
- Annual L&D budget for personal development
- Work for a sustainability focused company
- Be part of a diverse top talent team
- Up to 18 weeks of paid parental leave top-up
- Wellbeing assistance and tools for mental and physical wellbeing
- Pet-friendly offices
- Flexible arrangements for new pets
- Pet discounts
- Financial allowance for dog training & care
- Onsite days during onboarding