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Marketing Events Manager
Machina Labs. Own strategy and execution for field marketing activities, including factory tours, trade shows, guerrilla marketing, partner events, product launches, community days, VIP experiences, and original activations .
Posted 10/22/2026full-timeChatsworth • California • United StatesSeniorLead💰 $110,000 - $140,000 per yearWebsite
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in field marketing strategy and execution, with a focus on creating impactful customer experiences in complex industries such as technology, manufacturing, and defense. Proven ability to collaborate across teams and manage large-scale events while adhering to safety and regulatory standards.
Highest-signal resume keywords
Field Marketing ExperienceEvent Production ManagementCross-Functional CollaborationB2B and B2G Audience EngagementStrategic Planning and Execution
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Experiential MarketingEvent PlanningBudget ManagementProcess DevelopmentCustomer Engagement Strategies
Soft Skills
Trust BuildingResourcefulnessProblem SolvingAdaptabilityCommunication
Industry Keywords
TechnologyManufacturingAutomotiveDefenseAdvanced ManufacturingRoboticsAIB2B MarketingB2G MarketingProduct Demonstrations
About the role
Key responsibilities & impact- Own strategy and execution for field marketing activities, including factory tours, trade shows, guerrilla marketing, partner events, product launches, community days, VIP experiences, and original activations
- Transform Machina Labs' factories, products, and manufacturing technologies into compelling physical experiences onsite and in the field
- Build out the factory showroom and create repeatable customer, partner, and decision-maker experiences
- Develop activations for defense and automotive audiences, from technical experts and program leaders to senior executives
- Collaborate across brand, content, communications, PR, social, and digital teams to bring integrated campaigns to life
- Partner with BD and Executive Leadership to turn factory visits, demonstrations, and field experiences into customer engagement and business development
- Build, lead, and scale an events organization, including external production partners, vendors, and contractors
- Collaborate with production, engineering, facilities, and compliance teams while maintaining safety, operational priorities, and regulatory requirements
- Support adjacent marketing initiatives, including digital growth, community building, and partner marketing
Requirements
What you’ll need- 8+ years of field or experiential marketing experience in high-growth technology, manufacturing, automotive, defense, or similarly complex industries
- Proven track record of creating memorable in-person experiences and building processes and capabilities to scale them as a company grows
- Strong personal point of view on experiential marketing and ability to continuously improve experiences based on target-audience response
- Demonstrated ability to build trust and deliver results with cross-functional teams, external partners, and customers
- Comfortable navigating complex physical environments, demanding logistics, competing priorities, and unexpected challenges
- Resourceful with budgets and able to use company products, people, and capabilities creatively for greater impact
- Ability to set strategy, manage details, and execute hands-on
- Background in robotics, AI, defense, automotive, advanced manufacturing, or industrial technology preferred
- Experience leading activations for complex B2B and B2G audiences, including enterprise and government buying processes preferred
- Experience producing large-scale product demonstrations, factory experiences, or events involving complex hardware and equipment preferred
- Los Angeles based preferred, or able to travel regularly for events, activations, and product launches (approximately 25%)
Benefits
Comp & perks- Medical insurance
- Dental insurance
- Vision insurance
- PTO
- Stock Options