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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in managing sales opportunities from qualification to execution, utilizing modern sales tools and AI for effective outreach and pipeline management. Proficient in maintaining accurate CRM data and crafting persuasive sales messaging to engage clients.
Highest-signal resume keywords
Sales Opportunity ManagementPersonalized Outreach CampaignsSalesforce Data ManagementExperience with AI ToolsK-12 Education Sales Experience
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Sales ManagementData AnalysisCRM ProficiencySales MessagingPipeline Review
Soft Skills
Outstanding CommunicationProactive MindsetSolutions-OrientedIndependent WorkPrioritization
Tools & Technologies
SalesforceGrooveOutreachVidyardGoogle Suite
Certifications & Qualifications
Bachelor's Degree
Industry Keywords
K-12 EducationPublishingSaaSGovernment Spend DataOutbound Tactics
About the role
Key responsibilities & impact- Own and close sales opportunities under the small-deal threshold, from qualification through final execution
- Craft and run personalized, multi-channel outreach campaigns using email, video, phone, and physical mail
- Maintain regular outreach to keep every account active and prevent relationships from going cold
- Partner with senior sales representatives and marketing to align outreach with broader sales goals
- Use generative AI and modern sales tools for research, messaging, and prospecting
- Uncover new pipeline opportunities using government spend data and district overlays
- Test outbound tactics such as personalized video and automated cadences
- Maintain clean and accurate Salesforce data
- Run regular pipeline reviews to identify deals at risk
- Direct contractor support for specialized outreach or administrative work
Requirements
What you’ll need- A bachelor's degree
- Outstanding written and verbal communication, with a knack for writing persuasive, engaging sales messaging
- A proactive, solutions-oriented mindset, comfortable spotting gaps and proposing fixes
- Comfort working with data in a CRM, including tracking trends and maintaining accurate metrics
- Ability to manage your own workload independently, prioritize across deals, and direct contractor tasks when needed
- Prior experience managing or closing sales, ideally in K-12 education, publishing, SaaS, or a related field
- Experience using AI tools such as ChatGPT or Claude
- Experience with sales stack applications such as Salesforce, Groove or Outreach, Vidyard, or Google Suite
- Ability to travel occasionally, less than 5% of the time
- Ability to work more than 40 hours a week as needed
Benefits
Comp & perks- Competitive pay and bonus plan
- Generous Health Benefits (Medical, Dental, Vision)
- Contributions to your 401k retirement account through Fidelity
- Generous paid time off, sick time, discretionary days, and paid holidays
- Employee Assistance Program
- Education Assistance Program
- 100% employer-paid life and AD&D insurance
