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Magic, Inc

Paid Search Manager

Magic, Inc

. Own the end-to-end strategy, buildout, optimization, and daily management of Google Ads and Microsoft Ads accounts .

Posted 9/21/2026full-timeRemote • ChileMid-LevelSeniorWebsite

Core Competencies

Role fit
Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in managing large-scale Paid Search campaigns, including Google Ads and Microsoft Ads, with a focus on optimizing performance through data-driven strategies and collaboration with cross-functional teams. Proficient in budget management, analytics, and A/B testing to drive conversion and revenue growth.

Highest-signal resume keywords
Google Ads ManagementTROAS Bidding StrategiesGoogle Analytics 4 (GA4)Demand Generation CampaignsPaid Search Budget Management

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills
Paid Search ManagementPerformance Max Campaign OptimizationA/B TestingData ManipulationAttribution ModelingConversion TrackingBing Ads ManagementDynamic Value-Based BiddingExcel/Google SheetsGoogle Tag Manager (GTM)
Soft Skills
Analytical SkillsProblem-SolvingAttention to DetailStrategic ThinkingCommunication Skills
Tools & Technologies
SA360MarinKenshoo/SkaiBid Management ScriptsGoogle AdsMicrosoft Advertising
Certifications & Qualifications
Google Ads CertificationMicrosoft Advertising Certification
Industry Keywords
B2BE-commerceLead GenerationConversion ValuePerformance Goals

About the role

Key responsibilities & impact
  • Own the end-to-end strategy, buildout, optimization, and daily management of Google Ads and Microsoft Ads accounts
  • Manage and fine-tune tROAS and Maximize Conversion Value automated bidding strategies
  • Balance spend between high-intent search, Performance Max, and Demand Gen channels
  • Structure and refine Branded and Non-Branded search campaigns
  • Optimize Performance Max campaigns using asset groups, audience signals, negative keyword lists, and placement exclusions
  • Scale Demand Generation campaigns across YouTube, Discover, and Gmail
  • Design and execute A/B tests for ad copy, landing pages, creative assets, audience targeting, and bidding targets
  • Collaborate with data and analytics teams on conversion value modeling, offline conversion tracking, first-party data integration, and attribution accuracy
  • Work with Creative, Copywriting, and Landing Page teams to provide high-performing campaign assets
  • Deliver weekly and monthly performance reports covering Spend, Revenue, ROAS, CPA, Conversion Value, and actionable insights to senior leadership
  • Report to Tyler Rogers

Requirements

What you’ll need
  • 4–6+ years of dedicated, hands-on experience managing large-scale Paid Search (Google Ads & Bing Ads) accounts
  • Proven track record of directly managing paid search budgets of $150K+ per month ($1.5M+ annually) with strict performance goals
  • Deep, practical expertise with target ROAS (tROAS) bidding, portfolio bid strategies, dynamic value-based bidding, and Smart Bidding mechanics
  • Extensive experience running and optimizing non-branded search, PMax, and Demand Gen or Discovery campaigns
  • Expert-level capability in Google Analytics 4 (GA4), Excel/Google Sheets, pivot tables, data manipulation, and attribution modeling
  • Strong understanding of Google Tag Manager (GTM), conversion pixels, server-side tracking, and enhanced conversions
  • Ability to collaborate on visual and video creative specifications for Demand Gen and asset-led formats
  • Google Ads and Microsoft Advertising certifications
  • Experience with third-party SEM management tools such as SA360, Marin, Kenshoo/Skai, or bid management scripts
  • Background in B2B, E-commerce, or Lead Gen
  • Exceptional analytical and problem-solving skills
  • Strong data interpretation, attention to detail, strategic thinking, forecasting, budget management, and resource allocation skills
  • Excellent communication and stakeholder management skills
  • Strong project and priority management capabilities
  • Ownership, accountability, and results-driven mindset
  • Available to work full-time during Eastern Time business hours and collaborate with a US-based team
  • Ability to work effectively in a remote environment and independently manage time and priorities

Benefits

Comp & perks
  • Permanent Work-From-Home Forever
  • Zero commuting and flexible choice of work location
  • Mental health support and time to recharge
  • Monthly Town Hall meetings with transparent company updates