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Magic, Inc

Paid Search Manager

Magic, Inc

. Own the strategy, buildout, optimization, and daily management of Google Ads and Microsoft Ads accounts .

Posted 9/21/2026full-timeRemote • ArgentinaMid-LevelSeniorWebsite

Core Competencies

Role fit
Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in managing and optimizing large-scale Paid Search campaigns, including Google Ads and Microsoft Ads, with a focus on achieving target ROAS and maximizing conversion value. Proficient in data analysis, budget management, and collaboration with creative teams to deliver high-performing marketing assets.

Highest-signal resume keywords
Google Ads ManagementMicrosoft Ads ManagementTarget ROAS BiddingGoogle Analytics 4 (GA4)Paid Search Budget Management

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills
Paid Search ManagementTROAS BiddingPerformance Max CampaignsA/B TestingData ManipulationAttribution ModelingConversion TrackingBudget ManagementResource AllocationCampaign Optimization
Soft Skills
Analytical SkillsProblem-SolvingAttention to DetailCommunication SkillsProject Management
Tools & Technologies
Google Tag Manager (GTM)ExcelGoogle SheetsSA360MarinKenshoo/Skai
Certifications & Qualifications
Google Ads CertificationMicrosoft Advertising Certification
Industry Keywords
B2BE-commerceLead GenerationDemand GenerationSearch Campaigns

About the role

Key responsibilities & impact
  • Own the strategy, buildout, optimization, and daily management of Google Ads and Microsoft Ads accounts
  • Manage and fine-tune tROAS and Maximize Conversion Value automated bidding strategies
  • Allocate spend across high-intent search, Performance Max, and Demand Generation channels
  • Structure and refine branded and non-branded search campaigns for relevance, quality scores, and efficiency
  • Optimize Performance Max campaigns using asset groups, audience signals, negative keyword lists, and placement exclusions
  • Scale Demand Generation campaigns across YouTube, Discover, and Gmail using visual and video assets
  • Design and execute A/B tests for ad copy, landing pages, creative assets, audience targeting, and bidding targets
  • Collaborate with data and analytics teams on conversion value modeling, offline conversion tracking, first-party data integration, and attribution accuracy
  • Partner with Creative, Copywriting, and Landing Page teams to develop high-performing campaign assets
  • Deliver weekly and monthly performance reports covering spend, revenue, ROAS, CPA, conversion value, and actionable insights to senior leadership

Requirements

What you’ll need
  • 4–6+ years of dedicated, hands-on experience managing large-scale Paid Search (Google Ads & Bing Ads) accounts
  • Proven track record of directly managing paid search budgets of $150K+ per month ($1.5M+ annually) with strict performance goals
  • Deep, practical expertise with target ROAS (tROAS) bidding, portfolio bid strategies, dynamic value-based bidding, and Smart Bidding mechanics
  • Extensive experience running and optimizing non-branded search, PMax, and Demand Gen or Discovery campaigns
  • Expert-level capability in Google Analytics 4 (GA4), Excel/Google Sheets, pivot tables, data manipulation, and attribution modeling
  • Strong understanding of Google Tag Manager (GTM), conversion pixels, server-side tracking, and enhanced conversions
  • Ability to collaborate on visual and video creative specifications for Demand Gen and asset-led formats
  • Google Ads and Microsoft Advertising certifications
  • Experience with third-party SEM management tools such as SA360, Marin, Kenshoo/Skai, or bid management scripts
  • Background in B2B, E-commerce, or Lead Generation
  • Exceptional analytical, problem-solving, data interpretation, attention-to-detail, forecasting, budget management, and resource allocation skills
  • Strong communication, stakeholder management, project management, and prioritization skills
  • Available to work full-time during Eastern Time business hours and collaborate with a US-based team
  • Able to work effectively in a remote environment and independently manage time and priorities

Benefits

Comp & perks
  • Permanent Work-From-Home Forever
  • Zero commuting and flexible choice of work location
  • Mental health support and encouragement to take breaks and recharge
  • Monthly Town Hall meetings with company milestones and updates