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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in managing performance marketing campaigns and budgets, with a strong focus on growth testing and data analysis. Proficient in utilizing AI tools and analytics platforms to optimize marketing strategies and drive B2B performance.
Highest-signal resume keywords
Performance Marketing ManagementGrowth Testing Budget ManagementData Analysis and InsightsAI Tools for Campaign OptimizationB2B Performance Marketing Experience
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Campaign ManagementBudget ManagementTest StructuringImpact MeasurementPerformance MarketingDemand GenerationGrowth MarketingAnalytics ProficiencyCRM UsageOffline Channel Experience
Soft Skills
CollaborationPresentation SkillsRecommendation Development
Tools & Technologies
SalesforceHubSpotGoogle AnalyticsTableauAI Tools
Industry Keywords
Paid Social MediaProgrammatic AdvertisingContent SyndicationDirect MailStreaming AudioSaaS MarketingPerformance Campaigns
Tech Stack
Tools & technologiesFluxTableau
About the role
Key responsibilities & impact- Design and run structured tests across paid social media, streaming audio, direct mail, programmatic advertising, and other emerging channels
- Manage a growth testing budget by reallocating spend toward what performs
- Take full ownership of one or two channels within 6 to 12 months
- Analyze quantitative and qualitative data to decide which experiments to scale, adjust, or stop
- Present recommendations to marketing and sales leaders
- Use AI tools for creative testing, automation, and optimization
- Build testing frameworks and documentation
- Collaborate with Creative, Sales, and Product Marketing teams
- Generate pipeline for MaintainX and build the foundation for future core marketing investments
Requirements
What you’ll need- Hands-on experience managing performance campaigns and budgets across paid social media, programmatic advertising, content syndication, or similar demand-generation channels
- Experience co-managing $250,000–$500,000 or more in annual performance marketing spend
- Demonstrated track record of structuring rigorous tests, measuring impact, and developing clear recommendations
- Experience in growth or B2B performance marketing, ideally in SaaS
- Comfortable using analytics tools and a CRM (Salesforce, HubSpot, Google Analytics, Tableau) to derive insights and take action
- Practical experience using AI tools in campaign or creative workflows
- Experience with offline channels, such as direct mail or streaming audio
- Experience with paid search (Google/Bing), which is not part of this role
Benefits
Comp & perks- Up to 10% annual bonus
- Inclusive work environment
- Remote work arrangement
- Autonomy and trust
- Global reach and Autodesk resources
- Benefits vary by country, including health coverage, retirement, and leave plans
