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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in managing performance marketing campaigns across various channels, utilizing analytics tools and AI for optimization. Proven ability to analyze data, structure tests, and present actionable insights to drive growth in B2B environments.
Highest-signal resume keywords
Performance Marketing Campaign ManagementBudget Management of $250-500K+Data Analysis and RecommendationsExperience with AI Tools in CampaignsB2B Growth Marketing Expertise
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Campaign ManagementTest StructuringData AnalysisPerformance MeasurementBudget Optimization
Soft Skills
CollaborationPresentation SkillsStrategic Thinking
Tools & Technologies
SalesforceHubSpotGoogle AnalyticsTableauAI Tools for Marketing
Industry Keywords
B2B MarketingPerformance MarketingProgrammatic AdvertisingContent SyndicationEmerging Marketing Channels
Tech Stack
Tools & technologiesTableau
About the role
Key responsibilities & impact- Design and run structured tests across paid social, streaming audio, direct mail, programmatic and other emerging channels
- Manage a growing test budget and shift spend toward high-performing channels to improve efficiency
- Take full ownership of 1–2 channels within 6–12 months
- Analyze quantitative and qualitative data to decide which experiments to scale, pivot or stop
- Present recommendations to Marketing and Sales leaders
- Use AI tools for creative testing, automation and optimization
- Build testing frameworks and documentation
- Partner with Creative, Sales and Product Marketing
- Deliver tested and documented channel performance and scale at least one channel beyond its initial test budget
Requirements
What you’ll need- Hands-on experience running performance campaigns and budgets on paid social, programmatic, content syndication or similar demand channels
- Experience co-managing $250-500K+ in annual performance marketing spend
- Track record of structuring clean tests, measuring impact and making clear recommendations
- Experience in B2B growth or performance marketing, ideally SaaS
- Working fluency in analytics tools and a CRM, including Salesforce, HubSpot, Google Analytics or Tableau
- Practical experience using AI tools in campaign or creative workflows
Benefits
Comp & perks- Potential annual bonus
- Potential equity
- Autodesk benefits; U.S. benefits described at benefits.autodesk.com
- Health coverage, retirement and leave benefits vary by country
- Autonomy and trust to use it
- Opportunities for rapid promotion based on output
- Learning directly from a senior growth leader
