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Localization Content Manager, Spanish – Latin America, Spain
Maleda Tech. Define the content strategy for the market with regional stakeholders, with particular emphasis on organic traffic and search optimization (SEO) .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in content strategy development, localization, and SEO-driven content creation, with a strong focus on enhancing user experience and business impact. Proficient in managing diverse teams and collaborating across departments to optimize content performance and align strategies.
Highest-signal resume keywords
Content Strategy DevelopmentSEO Best PracticesGoogle AnalyticsAI Tools for Content CreationLocalization Management
ATS Keywords
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Hard Skills
Content CreationCopywritingLocalizationSEO OptimizationUser Experience OversightProject ManagementMarket ResearchFreelance CoordinationEnd-to-End Customer Journey ManagementInterdepartmental Collaboration
Soft Skills
Strong Communication SkillsCollaborative Leadership
Tools & Technologies
Google AnalyticsSEMrushAhrefsGit
Industry Keywords
Tech IndustrySpanish Style GuideRegional VariationsContent PerformanceMarket Trends
About the role
Key responsibilities & impact- Define the content strategy for the market with regional stakeholders, with particular emphasis on organic traffic and search optimization (SEO)
- Manage the editorial calendar and report regularly on project status and performance to key stakeholders
- Publish localized and original SEO-driven posts on the blog
- Identify marketing gaps on the website and develop plans to close them
- Oversee localized content for quality and terminology
- Define and promote the Spanish style guide and voice and tone
- Work with the localization team to apply style and voice guidelines consistently across localized content surfaces
- Run experiments focused on improving conversions, adoption, and growth
- Identify, develop, and implement content opportunities across channels, supported by timely and informative reporting
- Lead outsourced suppliers and foster a collaborative environment for content development
- Coordinate efforts across local and global teams with regional executive management
- Participate in market research and develop ideas to improve content impact on funnel performance
- Help coordinate freelance translators and writers
- Collaborate with English content teams to keep strategy aligned and processes followed
Requirements
What you’ll need- 3-5 years of experience in content creation, localization, and copywriting, especially in the tech industry
- Experience with all components of interdepartmental localized collateral, including product, marketing, and support
- Experience using AI tools for content creation and process efficiency
- Experience working with Git, or a demonstrated ability to learn new technology quickly
- Experience with Google Analytics and SEO tools such as SEMrush or Ahrefs
- Ability to manage the work of many suppliers, including copywriters, language service provider teams, and direct contractors
- Experience overseeing the end-to-end in-language customer journey, with an eye toward user experience and business impact
- Working knowledge of SEO best practices
- Strong communication skills
- Fluency in English
- Native Spanish speaker with a demonstrated understanding of regional variations across Spain and Latin America
- Deep understanding of the market, including local expectations and trends
- Physically based in Latin America or Spain
- Must be authorized to work in your country of residence without sponsorship
Benefits
Comp & perks- 1-year initial term, with long-term intent
- Remote work arrangement
- Work schedule of 30-35 hours per week, subject to local labor law