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Recruitment Marketing Manager
ManpowerGroup Talent Solutions. Develop and lead recruitment marketing strategies aligned to RPO client workforce planning and talent acquisition goals .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in developing and executing recruitment marketing strategies, leveraging data analytics and stakeholder management to enhance talent acquisition outcomes. Proficient in managing multi-channel campaigns and optimizing recruitment marketing investments while fostering strong client relationships.
Highest-signal resume keywords
Recruitment Marketing Strategy DevelopmentStakeholder ManagementData Interpretation and AnalyticsMulti-Channel Campaign ExecutionClient Relationship Management
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Recruitment MarketingTalent AcquisitionDigital MarketingEmployer BrandingCampaign ManagementData AnalyticsProject ManagementBudget ManagementMedia StrategyContent Development
Soft Skills
CommunicationPresentationConsultingRelationship BuildingProject Management
Tools & Technologies
CRM PlatformsATS EcosystemsDigital Advertising ToolsSocial MediaProgrammatic AdvertisingSearch MarketingDisplay AdvertisingVideo and Streaming Media
Certifications & Qualifications
Google AdsGoogle AnalyticsMeta Blueprint
Industry Keywords
Talent AttractionRecruitment TechnologiesEmployer Branding Best PracticesLabor Market InsightsGlobal Client Portfolios
About the role
Key responsibilities & impact- Develop and lead recruitment marketing strategies aligned to RPO client workforce planning and talent acquisition goals
- Consult with clients and internal stakeholders to identify attraction challenges and recommend effective solutions
- Serve as a subject matter expert on recruitment marketing trends, candidate behavior, media channels, and employer branding best practices
- Translate hiring objectives into scalable attraction strategies across talent segments, geographies, and business functions
- Build trusted relationships with clients, hiring leaders, recruiters, and cross-functional partners
- Contribute to Annual Business Reviews and Quarterly Business Reviews and present recruitment marketing performance
- Lead stakeholder discussions and presentations, translating complex data into actionable recommendations
- Collaborate with Talent Acquisition and client marketing/communications teams to deliver integrated solutions
- Lead end-to-end recruitment marketing and advertising initiatives from strategy through execution, optimization, and performance reporting
- Manage multiple recruitment marketing campaigns and projects simultaneously
- Recommend and implement media and marketing channel strategies across social media, search marketing, programmatic advertising, display advertising, video and streaming media, talent pool engagement, and employer branding campaigns
- Partner with creative and media teams to develop candidate attraction content and messaging
- Manage and optimize recruitment marketing investments, campaign spend, resource allocation, budgets, and performance reporting
- Support knowledge sharing, best-practice development, process improvement, innovation projects, capability development, and sales pursuits
- Stay current on emerging recruitment marketing technologies, media trends, digital tools, and talent attraction strategies
- Evaluate new channels, platforms, and approaches to improve hiring outcomes and candidate experiences
- Support innovation, automation, and digital transformation initiatives
Requirements
What you’ll need- Bachelor’s degree or equivalent
- 3+ years of experience in recruitment marketing, talent attraction, employer branding, digital marketing, talent acquisition, or related fields
- Experience developing and executing multi-channel recruitment marketing campaigns
- Strong stakeholder management, consulting, and client relationship skills
- Experience interpreting data, analytics, and labor market insights to drive decision-making
- Exceptional communication, presentation, and project management capabilities
- Ability to manage multiple priorities and projects in a fast-paced, global environment
- Up to 10% travel or as required
- Preferred: 3+ years of marketing experience supporting multiple countries, regions, or global client portfolios
- Preferred: Knowledge of recruitment technologies, CRM platforms, ATS ecosystems, and digital advertising tools
- Preferred: Certifications such as Google Ads, Google Analytics, Meta Blueprint, or equivalent digital marketing certifications
- Preferred: Experience managing recruitment marketing budgets and media investments
- Preferred: Additional language capabilities
Benefits
Comp & perks- Access to learning, development, and coaching
- Collaborative and inclusive work environment
- Opportunities to grow, contribute, and build sustainable careers
- Up to 10% travel or as required