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Recruitment Marketing Manager
ManpowerGroup Talent Solutions. Develop and lead recruitment marketing strategies aligned to RPO client workforce planning and talent acquisition goals .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in developing and executing recruitment marketing strategies, managing multi-channel campaigns, and leveraging data analytics for decision-making. Strong capabilities in stakeholder management, client relationship building, and optimizing recruitment marketing investments are essential.
Highest-signal resume keywords
Recruitment Marketing Strategy DevelopmentMulti-Channel Campaign ExecutionData Interpretation and AnalyticsStakeholder ManagementClient Relationship Skills
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Recruitment MarketingTalent AcquisitionDigital MarketingEmployer BrandingProject ManagementCampaign OptimizationData AnalyticsBudget ManagementSocial Media MarketingProgrammatic Advertising
Soft Skills
Exceptional CommunicationPresentation SkillsConsulting SkillsRelationship BuildingAbility to Manage Multiple Priorities
Tools & Technologies
CRM PlatformsATS EcosystemsDigital Advertising ToolsRecruitment Technologies
Certifications & Qualifications
Google AdsGoogle AnalyticsMeta Blueprint
Industry Keywords
Talent AttractionEmployer Branding Best PracticesRecruitment Marketing TrendsLabor Market InsightsGlobal Client Portfolios
About the role
Key responsibilities & impact- Develop and lead recruitment marketing strategies aligned to RPO client workforce planning and talent acquisition goals
- Consult with clients and internal stakeholders to identify attraction challenges and recommend solutions
- Advise on recruitment marketing trends, candidate behavior, media channels, and employer branding best practices
- Translate hiring objectives into scalable attraction strategies across talent segments, geographies, and business functions
- Build relationships with clients, hiring leaders, recruiters, and cross-functional partners
- Contribute to Annual Business Reviews and Quarterly Business Reviews and present recruitment marketing performance
- Lead stakeholder discussions and presentations, translating complex data into actionable recommendations
- Collaborate with Talent Acquisition and client marketing/communications teams
- Lead end-to-end recruitment marketing and advertising initiatives from strategy through execution, optimization, and reporting
- Manage multiple campaigns and projects simultaneously
- Recommend and implement social media, search marketing, programmatic, display, video/streaming, talent pool engagement, and employer branding campaigns
- Partner with creative and media teams on candidate attraction content and messaging
- Manage and optimize recruitment marketing investments, campaign spend, resource allocation, budgets, and performance reporting
- Support knowledge sharing, process improvement, innovation projects, capability development, and sales pursuits
- Stay current on recruitment marketing technologies, media trends, digital tools, and talent attraction strategies
- Evaluate new channels and approaches and support automation and digital transformation initiatives
Requirements
What you’ll need- Bachelor’s degree or equivalent; 3+ years of experience in recruitment marketing, talent attraction, employer branding, digital marketing, talent acquisition, or related fields
- Experience developing and executing multi-channel recruitment marketing campaigns
- Strong stakeholder management, consulting, and client relationship skills
- Experience interpreting data, analytics, and labor market insights to drive decision-making
- Exceptional communication, presentation, and project management capabilities
- Ability to manage multiple priorities and projects in a fast-paced, global environment
- Up to 10% travel or as required
- Preferred: 3+ years of marketing experience supporting multiple countries, regions, or global client portfolios
- Preferred: Knowledge of recruitment technologies, CRM platforms, ATS ecosystems, and digital advertising tools
- Preferred: Certifications such as Google Ads, Google Analytics, Meta Blueprint, or equivalent digital marketing certifications
- Preferred: Experience managing recruitment marketing budgets and media investments
- Preferred: Additional language capabilities
Benefits
Comp & perks- Access to learning, development, and coaching
- Collaborative and inclusive environment
- Opportunities to grow, contribute, and build sustainable careers
- Global reach and local expertise
- Up to 10% travel or as required