Recruitment Marketing Manager – UK, Europe

ManpowerGroup Talent Solutions

. Develop and lead recruitment marketing strategies aligned to RPO client workforce planning and talent acquisition goals .

Posted 10/9/2026full-timeRemote • United KingdomMid-LevelSeniorWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in developing and executing recruitment marketing strategies, leveraging data analytics and digital tools to enhance candidate attraction and engagement. Proven ability to manage stakeholder relationships and optimize marketing investments across multiple channels.

Highest-signal resume keywords

Recruitment Marketing Strategy DevelopmentStakeholder ManagementData Interpretation and AnalyticsMulti-Channel Campaign ExecutionDigital Marketing Certifications

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

Recruitment MarketingTalent AcquisitionEmployer BrandingDigital MarketingProject ManagementData AnalyticsCampaign ManagementBudget ManagementMedia StrategyContent Development

Soft Skills

CommunicationPresentationConsultingRelationship BuildingPrioritization

Tools & Technologies

CRM PlatformsATS EcosystemsDigital Advertising ToolsSocial MediaProgrammatic AdvertisingSearch MarketingDisplay AdvertisingVideo and Streaming Media

Certifications & Qualifications

Google AdsGoogle AnalyticsMeta Blueprint

Industry Keywords

Talent AttractionCandidate EngagementRecruitment TechnologiesGlobal Client PortfoliosEmerging Media Trends

About the role

Key responsibilities & impact

Develop and lead recruitment marketing strategies aligned to RPO client workforce planning and talent acquisition goals
Consult with clients and internal stakeholders to identify attraction challenges and recommend effective solutions
Serve as a subject matter expert on recruitment marketing trends, candidate behavior, media channels, and employer branding best practices
Translate hiring objectives into scalable attraction strategies across talent segments, geographies, and business functions
Identify opportunities to improve candidate attraction, engagement, and conversion throughout the talent acquisition funnel
Build trusted relationships with clients, hiring leaders, recruiters, and cross-functional partners
Contribute to Annual Business Reviews and Quarterly Business Reviews and present recruitment marketing performance
Lead stakeholder discussions and presentations, translating complex data into actionable recommendations
Collaborate with Talent Acquisition and client marketing and communications teams
Lead end-to-end recruitment marketing and advertising initiatives from strategy through execution, optimization, and reporting
Manage multiple recruitment marketing campaigns and projects simultaneously
Recommend and implement media and marketing channel strategies across social media, search marketing, programmatic advertising, display advertising, video and streaming media, talent pool engagement, and employer branding campaigns
Partner with creative and media teams to develop candidate attraction content and messaging
Manage and optimize recruitment marketing investments and monitor campaign spend and resource allocation
Provide financial insights and performance reporting
Support knowledge sharing, best-practice development, process improvement, innovation, and capability development
Support sales pursuits
Stay current on emerging recruitment marketing technologies, media trends, digital tools, and talent attraction strategies
Evaluate new channels, platforms, and approaches to improve hiring outcomes and candidate experiences
Support innovation, automation, and digital transformation initiatives

Requirements

What you’ll need

Bachelor’s degree or equivalent; 3+ years of experience in recruitment marketing, talent attraction, employer branding, digital marketing, talent acquisition, or related fields
Experience developing and executing multi-channel recruitment marketing campaigns
Strong stakeholder management, consulting, and client relationship skills
Experience interpreting data, analytics, and labor market insights to drive decision-making
Exceptional communication, presentation, and project management capabilities
Ability to manage multiple priorities and projects in a fast-paced, global environment
Up to 10% travel or as required
3+ years of marketing experience supporting multiple countries, regions, or global client portfolios
Knowledge of recruitment technologies, CRM platforms, ATS ecosystems, and digital advertising tools
Certifications such as Google Ads, Google Analytics, Meta Blueprint, or equivalent digital marketing certifications
Experience managing recruitment marketing budgets and media investments
Additional language capabilities

Benefits

Comp & perks

Access to learning, development, and coaching
Collaborative and inclusive environment
Opportunities to grow, contribute, and build sustainable careers
Long-term, meaningful work
Up to 10% travel or as required