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Marketing Specialist – Part-time
MarketStar. Serve as the main point of contact for employer branding initiatives in Bulgaria .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in managing employer branding initiatives and social media presence, with strong skills in content creation and event coordination. Proficient in using design tools and Microsoft 365, while effectively communicating in English and Bulgarian.
Highest-signal resume keywords
Social Media ManagementCanva ProficiencyMicrosoft 365 KnowledgeWritten And Verbal CommunicationEvent Coordination
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Social Media ManagementContent CreationEvent CoordinationPhoto EditingVideo EditingSocial Media AnalyticsContent Planning
Soft Skills
Creative MindsetAttention To DetailOrganizationTime ManagementProactive Approach
Tools & Technologies
CanvaCapCutMicrosoft 365
Industry Keywords
Employer BrandingInternal CommunicationsEmployee EngagementVolunteering InitiativesCommunity Events
About the role
Key responsibilities & impact- Serve as the main point of contact for employer branding initiatives in Bulgaria
- Manage local LinkedIn, Facebook, and Instagram presence, including creating, scheduling, and publishing content
- Create branded materials, social media graphics, presentations, invitations, videos, and event collateral using Canva, CapCut, and other design tools
- Support planning and delivery of internal events and employee engagement activities
- Coordinate with HR and other teams to showcase company culture, employees, and workplace initiatives
- Act as the local point of contact for MarketStar Foundation activities
- Organize volunteering, charity, and community events in Bulgaria
- Promote Foundation initiatives and encourage employee participation
- Monitor social media engagement and identify employer-brand opportunities
- Ensure content and materials follow MarketStar brand and communication standards
Requirements
What you’ll need- Previous experience managing social media accounts in a professional environment
- Hands-on experience with Canva, and/or similar design tools
- Strong knowledge of Microsoft 365
- Strong written and verbal communication skills in English and Bulgarian
- A creative mindset with a strong eye for detail and visual presentation
- Excellent organization and time-management skills
- A proactive approach and confidence taking ownership of projects from idea to delivery
- Ability to work collaboratively with different teams and stakeholders
- Availability to work 4 hours per day / 20 hours per week in a hybrid setting
- Experience in employer branding, internal communications, events, or employee engagement (nice to have)
- Experience organizing volunteering, charity, or community initiatives (nice to have)
- Basic photo or video editing skills (nice to have)
- Familiarity with social media analytics and content planning tools (nice to have)
Benefits
Comp & perks- Competitive base salary
- Quarterly bonuses based on reached KPIs
- Remote or Hybrid work
- Additional Health Insurance
- Mental health program
- MultiSport card
- Access to our company library of 50+ hours of sales video trainings