Diagnostic Sales Manager – Rockford/West Chicago

Mars

. Manage territory market share, book of business, and growth goals by promoting, selling, and supporting Antech Reference Lab services, In-house Diagnostics, Telemedicine offerings, Imaging systems, and other Mars Science and Diagnostics offerings .

Posted 10/12/2026full-timeRockford • Illinois • United StatesMid-LevelSenior💰 $82,000 - $102,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in veterinary diagnostics sales, including account acquisition, relationship management, and territory growth strategies. Proficient in utilizing CRM systems like Salesforce to track sales activities and customer interactions while effectively communicating with clients and cross-functional teams.

Highest-signal resume keywords

Veterinary Diagnostics SalesAccount AcquisitionSalesforce CRM ProficiencyNegotiation SkillsInterpersonal Communication

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Field Sales ExperienceSales Performance TrackingSales Strategy ExecutionData AnalysisContract Negotiation

Soft Skills

Interpersonal SkillsTeam CollaborationConsultative SellingAdaptabilityTime Management

Tools & Technologies

SalesforceMicrosoft Office SuiteCMS

Industry Keywords

Veterinary Laboratory DiagnosticsAnimal HealthcareClient Relationship ManagementMarket InsightsDiagnostic Revenue Growth

About the role

Key responsibilities & impact

Manage territory market share, book of business, and growth goals by promoting, selling, and supporting Antech Reference Lab services, In-house Diagnostics, Telemedicine offerings, Imaging systems, and other Mars Science and Diagnostics offerings
Create and implement territory coverage plans and conduct 85%+ in-person sales calls
Increase diagnostic revenue through new account acquisition, existing account upgrades, and account development
Advance sales to closure of business contracts while obtaining required approvals
Create and implement quarterly sales plans
Provide diagnostic product education, training, support, service, staff in-services, and veterinarian seminars
Identify customer needs and recommend appropriate products and services
Manage territory expenses, contracts, renewals, and new business opportunities
Analyze client meetings and sales timelines to respect client time and improve outcomes
Build and maintain referral-source relationships
Collaborate with Inside Sales Teams and Customer Success Representatives to secure leads and identify customer needs
Share customer, competitive, and market insights with regional and senior leadership
Research customers before site visits to tailor messaging and reduce contacts needed to close or renew business
Coordinate daily support and customer activities at meetings
Maintain Salesforce CRM customer, business, and sales activity records accurately
Identify, target, and acquire new business opportunities
Negotiate and implement mutually beneficial customer and company contracts
Use approved sales collateral and partner with cross-functional teams to promote Antech’s full portfolio
Collaborate with Equipment Specialists and Regional Managers on full diagnostic-suite opportunities
Manage and safeguard company assets and complete administrative and reporting responsibilities
Conduct quarterly business reviews for current clients
Assist in establishing Antech as a leader in veterinary laboratory diagnostics and practice solutions
Complete daily forecasting and CRM updates
Maintain competitive knowledge in diagnostics and animal healthcare
Travel by vehicle up to 85% of the time within the assigned territory, including overnight travel

Requirements

What you’ll need

Bachelor’s degree (Animal Health, Biological Sciences, Lab Sciences or Business-related field) preferred
3+ years of successful field sales experience
Experience in Veterinary Diagnostics is preferred
Demonstrable success in previous employment with high sales performance and a track record of prospecting, pre-call planning and closing deals
Excellent interpersonal, communication, negotiation, team-oriented, conceptual and consultative sales skills
Proficient with Microsoft Office suite and CMS, such as Salesforce; ability to quickly learn new sales-support technologies
Strong sales and closing skills
Strong verbal and written communication skills
Strong interpersonal and client relationship-building skills
Ability to work independently and in team-oriented environments
Ability to close new business within short sales cycles
Ability to execute sales strategies in complex, multi-faceted, fast-paced environments
Ability to train peers on sales processes, collateral, systems, and assets
Ability to use data to inform leadership of regional high-priority opportunities
Strong logic, reasoning, computer, and analytical skills
Ability to plan, prioritize, and execute recurring and ad hoc tasks
Ability to work under time constraints and take initiative
Ability to communicate effectively in person, by phone, and via video conferencing
Ability to adapt to fast-changing and complex environments
Ability to maintain confidentiality
Ability to organize and schedule work effectively and adapt to changing priorities
Must be insurable and maintain a valid driver’s license
Ability to drive up to 4 hours consecutively
Overnight travel required

Benefits

Comp & perks

Monthly and quarterly commission
Company vehicle
Paid Time Off & Holidays
Medical, Dental, Vision (Multiple Plans Available)
Basic Life (Company Paid) & Supplemental Life
Short and Long Term Disability (Company Paid)
Flexible Spending Accounts/Health Savings Accounts
Paid Parental Leave
401(k) with company match
Tuition/Continuing Education Reimbursement
Life Assistance Program
Pet Care Discounts