Channel Manager

Masco Corporation

. Own customer and category plans and day-to-day management across bathing, shower doors, and kitchen sinks .

Posted 11/2/2026full-timeIndianapolis • North Carolina • United StatesMid-LevelSenior💰 $76,400 - $120,010 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in category management and omnichannel merchandising, with a strong focus on execution, data accuracy, and collaboration across teams. Proven ability to manage budgets, track performance, and support marketing initiatives in the home improvement sector.

Highest-signal resume keywords

Category ManagementOmnichannel RetailAnalytical SkillsCommunication SkillsBudget Management

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Channel MarketingRetail MarketingMerchandising FundamentalsData ReportingSales SupportMarketing Program CoordinationExecution TrackingProduct Information PreparationCustomer-Specific MarketingPerformance Monitoring

Soft Skills

Organizational SkillsDetail-OrientedCollaborationFollow-ThroughMulti-Tasking

Certifications & Qualifications

Bachelor’s Degree in BusinessBachelor’s Degree in Marketing

Industry Keywords

Home Improvement RetailLowe’sE-CommerceIn-Store MarketingMerchandising SolutionsCustomer EngagementMarketing AssetsVisual MerchandisingExecution MilestonesCustomer Plans

About the role

Key responsibilities & impact

Own customer and category plans and day-to-day management across bathing, shower doors, and kitchen sinks
Support sell-in strategies for emerging categories
Track category initiatives against customer timelines, priorities, and execution milestones
Support omnichannel merchandising, including in-store resets, displays, and online content updates
Partner with Lowe’s to support category merchandising execution, including pod labels, signage, and off-shelf merchandising solutions
Coordinate temporary and permanent merchandising elements
Prepare sell-in tools, product information, and customer-ready materials
Support planning, tracking, and management of display and selling budgets
Coordinate budget usage, timelines, and execution details
Maintain documentation and reporting for spend and program execution
Assist with customer-specific marketing programs
Support activation plans with e-commerce and retail media teams
Coordinate marketing assets and merchandising solutions with internal stakeholders and external agencies
Monitor category performance, promotional execution, and merchandising effectiveness
Compile insights, visuals, and summaries for customer meetings, line reviews, and business updates
Support data accuracy across customer-facing materials and internal reporting
Partner with Sales, Product, Supply Chain, Creative, and Visual Merchandising teams
Coordinate timelines, approvals, and deliverables
Identify product gaps, white space, merchandising opportunities, and process efficiencies

Requirements

What you’ll need

Bachelor’s degree in Business, Marketing, or related field required
5+ years of experience in channel marketing, category management, sales support, or retail marketing
Experience supporting Lowe’s or another large home improvement retailer strongly preferred
Working knowledge of omnichannel retail, merchandising fundamentals, and in-store marketing execution
Strong analytical and organizational skills
Ability to manage multiple initiatives simultaneously
Effective communication and collaboration across functions and organizational levels
Detail-oriented with strong follow-through and execution focus

Benefits

Comp & perks

Comprehensive benefit plans
Retirement and savings programs
Tuition reimbursement
Employee incentive programs
Resources for mental, physical, and financial wellbeing
LinkedIn Learning access
Internal opportunities to work on projects cross-company
Four employee-led and self-directed Business Resource Groups
Paid volunteer day annually
Flexibility and work-life balance
Diversity and inclusion programs