Director, Sales and Business Development

Masco Corporation

. Develop and execute sales and business development strategies for Trade segments, including Commercial, Showroom, Residential New Construction, Strategic Customer Account Management, Bathing, and Repair and Install .

Posted 11/2/2026full-timeSt. Thomas • CanadaLead💰 CA$136,500 - CA$186,450 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in developing and executing sales and business development strategies, with a strong focus on the Canadian Trade channel and commercial sales cycle. Proficient in managing project pipelines, analyzing P&L statements, and leveraging data-driven insights to enhance sales performance and stakeholder engagement.

Highest-signal resume keywords

Business DevelopmentSales StrategyP&L ManagementStakeholder EngagementSales Enablement

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Sales Performance ImprovementPipeline ManagementData AnalysisQuotations SupportBusiness IntelligenceCRM ToolsExcelPowerPointWordWorkflow Solutions

Soft Skills

LeadershipAnalytical SkillsProblem-SolvingCommunicationNegotiation

Tools & Technologies

SmartsheetDashboardsReporting SystemsOnboarding ToolsSales Tools

Industry Keywords

PlumbingBuilding MaterialsRetail Home ImprovementCommercial Sales CycleCanadian Trade Channel

About the role

Key responsibilities & impact

Develop and execute sales and business development strategies for Trade segments, including Commercial, Showroom, Residential New Construction, Strategic Customer Account Management, Bathing, and Repair and Install
Lead and develop the Business Development and Sales Enablement teams
Identify and pursue new market opportunities, customer segments, strategic partnerships, and product opportunities
Build and maintain relationships with key stakeholders, influencers, contractors, education, healthcare, institutional leaders, property management groups, customers, and agencies
Lead sales enablement strategies across all channels and businesses, including sales tools, data, processes, quotations and pricing support, pipeline management, dashboards, business intelligence, and channel support
Track quotations and projects through closing using systems, onboarding tools, dashboards, KPIs, and reporting
Manage and report on project pipeline, win and loss ratios, business development performance, and commercial initiatives
Develop P&L statements, business cases, customer programs, pricing agreements, and performance reporting
Partner with Supply Chain, Finance, Sales, and other stakeholders to improve forecast accuracy, coordinate communications, and monitor expenses against budget
Increase sales productivity through process simplification, automation, Smartsheet and workflow solutions, and continuous-improvement methods
Develop onboarding and training plans, sales program repositories, event calendars, presentation materials, and sales resources
Collaborate with Sales, Marketing, Product Management, Engineering, S&OP, IT, regional leaders, and agencies to execute customer-focused solutions
Report commercial performance using metrics and KPIs and recommend actions based on market trends, customer data, competitive intelligence, and business insights

Requirements

What you’ll need

Bachelor’s degree in Business, Marketing, Commerce, or a related field; a technical background is beneficial
10+ years of experience in business development, sales strategy, commercial leadership, or a related field, or an equivalent combination of education and experience
Industry experience in plumbing, building materials, retail home improvement, or related sectors is preferred
Strong understanding of the Canadian Trade channel, commercial sales cycle, plumbing codes and standards, customer dynamics, and relevant product lines
Demonstrated ability to identify opportunities, develop growth strategies, and build relationships with customers, contractors, architects, designers, engineers, specifiers, and agencies
Experience improving sales performance through tools, data, processes, quotations, pricing support, pipeline management, business intelligence, training, and channel support
Ability to interpret P&L statements, develop business cases, manage budgets, and evaluate promotions, pricing, programs, and new business opportunities
Strong analytical and problem-solving skills with proficiency in reports, dashboards, CRM tools, Excel, PowerPoint, Word, and related workflow solutions
Track record of leading growth initiatives in a matrixed environment and collaborating effectively with internal teams, sales agencies, customers, and external stakeholders
Excellent verbal, written, presentation, facilitation, negotiation, and stakeholder-engagement skills
Strong leadership skills, initiative, independence, time management, and a results-oriented approach focused on measurable outcomes
Ability to understand technical concepts and communicate product and application knowledge clearly to customers, specifiers, and internal partners
Comfortable working through ambiguity and evolving business requirements while maintaining customer focus and execution discipline

Benefits

Comp & perks

Defined Contribution Registered Pension Plan (optional) with employer matching
Deferred Profit-Sharing Plan (DPSP)
Benefit insurance coverage from Day 1, including health, dental, and travel insurance
Employee Assistance Program (Dialogue) – access to health and wellness resources
Employee Store
Employee Purchase Program
Dell Discount Program
GoodLife Fitness Discounts
2 paid volunteer days
Opportunities for development and growth, including Onboarding, Buddy and Mentoring programs, LinkedIn Learning, and other virtual and in-class learning opportunities
Participation in employee-led committees such as the Wellness Committee, Masco United (Inclusion & Belonging Committee), Philanthropy Committee, Organizational Pulse Committee, or employee impact groups
Accommodation process for employees with disabilities