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Mason

Paid Social Manager

Mason

. Own day-to-day paid social campaign operations and tactical execution .

Posted 9/29/2026full-timeBrooklyn • New York • United StatesMid-LevelSenior💰 $85,000 - $95,000 per yearWebsite

Core Competencies

Role fit
Core Competencies

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Demonstrates expertise in managing paid social campaigns across multiple platforms, utilizing data-driven strategies to optimize performance and achieve marketing objectives. Strong organizational and analytical skills are essential for effective project management and client account growth.

Highest-signal resume keywords
Paid Social Campaign ManagementMeta Ads ManagerTikTok Ads ManagerLinkedIn Campaign ManagerData-Driven Decision Making

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills
Audience TargetingBidding OptimizationA/B TestingConversion TrackingPerformance Analysis
Soft Skills
Organizational SkillsCollaborationClient Account ManagementAnalytical Skills
Tools & Technologies
Monday.comHarvestMetaTikTokLinkedInSnapchatPinterestReddit
Certifications & Qualifications
Meta BlueprintTikTok AcademyGoogle Analytics
Industry Keywords
Digital MarketingLead GenerationEducation SectorCampaign OptimizationCreative Development

About the role

Key responsibilities & impact
  • Own day-to-day paid social campaign operations and tactical execution
  • Manage daily paid social activities, ensure strategic alignment, maintain quality standards, and monitor performance against KPIs
  • Translate media strategies into effective paid social campaigns
  • Balance performance goals with budget constraints through audience targeting, bidding, and optimization
  • Maintain expertise across Meta, TikTok, LinkedIn, Snapchat, Pinterest, and Reddit platforms
  • Partner with creative teams to develop, test, and iterate on ad creative
  • Use A/B testing and performance data to identify winning concepts and address creative fatigue
  • Collaborate with Client Services, Creative, Paid Search, and Analytics teams
  • Review campaign data, identify trends and optimization opportunities, and deliver data-driven recommendations
  • Follow established workflows, maintain documentation, update Monday.com throughout the day, and report time accurately in Harvest daily
  • Report to the Supervisor of Paid Social

Requirements

What you’ll need
  • Minimum 3 years of experience in a digital marketing/agency setting with paid social campaign management
  • Minimum 2 years of direct client account management/ownership experience
  • Proficiency in Meta Ads Manager, TikTok Ads Manager, and LinkedIn Campaign Manager
  • Working knowledge of pixel and conversion tracking setup
  • Strong analytical skills with the ability to evaluate marketing metrics and make data-driven decisions
  • Excellent organizational skills to manage multiple projects and teams effectively
  • Certifications such as Meta Blueprint, TikTok Academy, and Google Analytics preferred
  • Experience with lead generation campaigns, ideally for education-sector clients preferred
  • Experience supporting and training marketing team members preferred
  • Proven track record of growing client accounts and achieving marketing objectives preferred

Benefits

Comp & perks
  • 401K matching
  • Comprehensive health, dental, and vision insurance
  • Unlimited PTO
  • Paid holidays
  • Extensive training and development opportunities during tenure