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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in media planning and execution, with a strong focus on digital campaign strategies and measurable brand results. Proven ability to collaborate cross-functionally and manage client relationships effectively.
Highest-signal resume keywords
Media Planning ExperienceDigital Campaign StrategySyndicated Research ToolsB2B and B2C Client ExperiencePresentation Skills
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Media Plan StrategiesCampaign DesignPerformance OptimizationSearch Media PlanningSocial Media PlanningVideo Media PlanningDisplay Media PlanningAudio Media PlanningOOH Media PlanningTV Media Planning
Soft Skills
CollaborationStorytellingOrganizational SkillsClient Relationship ManagementBusiness Development
Tools & Technologies
ComScoreNielsenMRIKantarEMarketer
Industry Keywords
Digital Media LandscapeMedia PartnershipsCross-Functional CollaborationThought LeadershipMedia Execution Teams
About the role
Key responsibilities & impact- Lead and further Material's media practice
- Drive media plan strategies and implementation of approved plans
- Manage and collaborate with media execution teams
- Tell compelling, client-focused stories demonstrating how media drives measurable brand results
- Sell in media plans to clients
- Prepare and deliver digital campaign strategies
- Oversee campaign plan implementation and execution, including campaign design, performance, and pacing
- Identify media partnership opportunities and steward those relationships
- Collaborate with the Measurement and Insights team to develop and apply data for performance, optimization, and recommendations
- Collaborate across the media practice and work cross-functionally with account management and creative teams
- Support new business and thought leadership initiatives
Requirements
What you’ll need- 3–5 years of media planning experience
- Current or previous agency experience
- Experience with both B2B and B2C clients
- Exceptional operational understanding of the current and future digital media landscape and fundamentals
- Extensive ability to craft and deliver presentations
- Hands-on experience with syndicated research tools such as comScore, Nielsen, MRI, Kantar, and eMarketer
- Comfortable collaborating on buying execution with partners
- Ability to identify, organize, prioritize, and manage personal workloads
- Drive to win new business and desire to collaborate and grow the practice
- Previous experience planning search, social, video, and display media is required
- Experience with audio, OOH, and TV is a bonus
Benefits
Comp & perks- Opportunity to work with leading brands worldwide
- Collaboration with talented colleagues across the company, country, and world
- Learning-focused community
- Opportunities to develop capabilities and leading-edge market offerings
- Work on innovative, outcomes-focused projects that create value and impact
- Equal employment opportunity
