Demand Generation

Maven AGI

. Own the demand generation strategy and number .

Posted 9/29/2026full-timeRemote • United StatesMid-LevelSenior💰 $140,000 - $193,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in demand generation strategy, including building and running multi-channel campaigns, lifecycle marketing, and performance marketing platforms. Proficient in lead scoring, routing, and utilizing marketing automation tools to drive measurable results in a B2B SaaS environment.

Highest-signal resume keywords

Demand Generation StrategyMarketing Automation Platform AdministrationLead Scoring and RoutingAccount-Based Marketing (ABM)B2B SaaS Experience

ATS Keywords

Tailor your resume

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

Multi-Channel Campaign ManagementLifecycle MarketingPerformance MarketingAttribution ReportingFunnel Analysis

Soft Skills

Collaboration with SDRs and AEsCommunication of Findings to Leadership

Tools & Technologies

GTM SystemsClayMarketing Automation Tools

Industry Keywords

B2BSaaSGrowth MarketingInbound MarketingOutbound Marketing

Tech Stack

Tools & technologies

SQL

About the role

Key responsibilities & impact

Own the demand generation strategy and number
Build and run multi-channel inbound and outbound campaigns, including paid ads, website conversion, technographic targeting, and SDR-run sequences
Partner daily with SDRs and AEs on campaign handoff, lead quality, and follow-through
Own the lifecycle marketing and performance marketing platforms
Build workflows, scoring, routing, and enrichment with GTM Systems
Build and run ABM programs for strategic accounts, including account selection, tiering, coordinated paid/email/outbound plays, and account-level engagement reporting
Work with field marketing on conferences, dinners, sponsorships, and campaign integration
Define and own metrics including MQL-to-SQL conversion, sourced and influenced pipeline, CAC by channel, and speed to lead
Build trusted attribution reporting
Test new channels and formats, including intent data, product signals, automated enrichment, and personalization
Build scalable demand generation systems and playbooks

Requirements

What you’ll need

6+ years in demand generation, growth, or marketing operations at a B2B SaaS company
Ideally, experience at a startup or high-growth company
Built a demand generation function or major channel from the ground up across inbound and outbound
Deep hands-on experience administering a marketing automation platform
Experience building lead scoring and routing
Experience with tools like Clay
Direct experience working with SDR and AE teams on lead handoff, quality, and feedback loops
Ability to pull reports, identify funnel leakage, and explain findings to sales leadership
Experience running ABM against a strategic or enterprise account list is a strong plus
Experience marketing to technical or AI-forward buyers is a bonus
Experience building GTM workflows using AI and agentic tooling is a bonus

Benefits

Comp & perks

100% of medical, dental, and vision premiums covered for you; 80% for family
HSA and FSA plans available
Unlimited vacation
100% paid parental leave
Free lunches, onsite gym, and commuter benefits for in-office employees
$1,000 home office stipend
$5,000/year for continuing education
Meaningful equity
Competitive salary
Comprehensive benefits