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Senior Manager, GTM Narrative
Maven Clinic. Define and evolve Maven’s core go-to-market narrative connecting employer value and member experience .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in shaping narratives and messaging for high-growth technology and healthcare sectors, with a strong focus on integrating clinical evidence and financial impact into compelling stories for diverse audiences. Proficient in building narrative infrastructure and collaborating with cross-functional teams to enhance stakeholder engagement and partnership expansion.
Highest-signal resume keywords
Narrative DevelopmentHealthcare Industry ExperienceExceptional Writing AbilityCross-Functional CollaborationSystems Thinking
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Narrative Infrastructure BuildingClinical Research TranslationFinancial Impact ArticulationMessaging StrategyData Analysis
Soft Skills
Influencing SkillsEmpathyClarity in CommunicationCollaboration
Tools & Technologies
AI for ResearchEmerging Technologies
Industry Keywords
B2BHealthtechRegulated IndustryConsumer-FacingGrowth Organization
Tech Stack
Tools & technologiesMaven
About the role
Key responsibilities & impact- Define and evolve Maven’s core go-to-market narrative connecting employer value and member experience
- Shape narratives for major company moments, including product launches and strategic partnerships
- Own client narrative across key moments to drive stakeholder engagement and partnership expansion
- Own and maintain the corporate pitch deck with current product strategy, clinical evidence, and competitive positioning
- Partner with Product Marketing to integrate product positioning into the company narrative
- Translate clinical research, outcomes data, and product capabilities into stories for executive buyers and clients
- Build and maintain a narrative system including messaging hierarchy, value propositions, and usage guidelines
- Build feedback loops with Growth and field teams to assess buyer and member responses
- Report to the Director of GTM Narrative within the Growth organization
- Collaborate with Product Marketing, Communications, Clinical, and executive leadership
Requirements
What you’ll need- 6–8+ years of experience shaping narrative or messaging at a high-growth technology, healthcare, or consumer-facing company
- Experience working across B2B and consumer audiences, ideally in healthcare, healthtech, or another regulated industry
- Exceptional writing ability
- Ability to articulate financial impact to executive stakeholders and clinical rigor and empathy to members
- Systems thinking and experience building narrative infrastructure
- Ability to work with outcomes studies, utilization rates, and financial impact data
- Fluency using AI and emerging technologies for research, ideation, and narrative development
- Ability to influence cross-functional partners through clarity, credibility, and collaboration
- Ability to learn quickly across healthcare, business, and clinical evidence
- Active work authorization in the US
- Strong candidates may also have management consulting and in-house operating experience, deal-speed go-to-market narrative experience, healthtech or regulated-industry experience, messaging experience that drove outcomes, or experience building a function from scratch
Benefits
Comp & perks- Equity
- Employer-covered health, dental, and insurance plan options
- Access to Maven’s full platform and specialists, including mental health, reproductive health, family planning, and pediatrics care
- Wellness partnerships
- Hybrid work
- In-office meals
- Work Together Days
- 16 weeks 100% paid parental leave
- New parent stipend for employees with 1+ year of service
- Annual professional development stipend
- Personal career coach through Maven for Mavens
- 401(k) matching for US-based employees with immediate vesting