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Tech Stack
Tools & technologiesMaven
About the role
Key responsibilities & impact- Own growth and build supply and demand acquisition channels
- Run Lightning Lesson series end to end, including campaign planning, positioning, communications, speaker enablement, and social activation
- Acquire new distribution and brand partners
- Own the B2B-focused L&D speaker series and turn it into a repeatable quarterly content engine
- Build and manage lead-to-sales handoff, including lead scoring, routing, and follow-up
- Produce and distribute case studies with lighthouse customers in collaboration with the B2B sales lead
- Activate experts to post on social media and promote their courses and Lightning Lessons
- Manage Maven's social presence across LinkedIn, Instagram, TikTok, and X
- Report to the Head of Product and work closely with Lifecycle Marketing
- Own Lightning Lessons as the primary focus and add new growth bets every 6-12 months
Requirements
What you’ll need- 5-10 years in growth or end-to-end marketing role in a startup environment
- Experimentation-minded and highly adaptable
- Natural problem solver
- Ability to set up MVPs for new growth bets and scale existing growth channels
- Excellent writing skills
- High bar for written and visual content quality
- Strong intuition for hooky social content
- Data-driven and systems-thinking mindset
- Ability to balance execution with strategy
- Business and ROI-minded approach
Benefits
Comp & perks- Fully remote work
- No-meeting Wednesdays
- Company demos on Fridays
- Week-long company offsite twice a year
- High-trust, high-ownership team environment
- Cross-functional learning environment
- Direct feedback every day
- Opportunity to help build the world's most dynamic expert-led learning brand
