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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in building and leading high-performing Business Development Representative (BDR) teams, establishing structured processes for outbound prospecting, and leveraging data analytics to optimize sales performance. Proficient in collaborating with cross-functional teams to drive customer acquisition and account development in B2B technology and engineering markets.
Highest-signal resume keywords
Business Development LeadershipBDR Team ManagementOutbound Prospecting ProgramsData Analysis and CRM ProficiencyCross-Functional Collaboration
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Business DevelopmentSales DevelopmentDemand GenerationStructured Qualification ProcessesPerformance MetricsPipeline GenerationAccount-Based ProspectingSalesforceSales Engagement ToolsCoaching and Performance Management
Soft Skills
Excellent CommunicationPresentation SkillsHighly OrganizedPragmatic Problem-SolvingAdaptability in Fast-Changing Environments
Tools & Technologies
SalesforceCRM SystemsProspecting ToolsData Analytics ToolsPerformance Dashboards
Industry Keywords
B2B TechnologyEngineering SoftwareIndustrial MarketsTechnical ServicesSales Management
About the role
Key responsibilities & impact- Lead Maya HTT’s business development function internationally
- Build a predictable, high-performing, quality-focused engine for pipeline generation and qualification
- Build the BDR team, processes, operating cadences, enablement programs, and measurement frameworks
- Manage a BDR operating model covering North America, Europe, and new markets as needed
- Recruit, onboard, coach, and develop BDRs; establish performance expectations and career paths
- Lead weekly, monthly, and quarterly business development cadences
- Translate business priorities into structured, repeatable inbound and outbound BDR approaches
- Partner with Marketing to define audiences, campaigns, market signals, lead handoff criteria, and feedback mechanisms
- Standardize qualification and handoff processes between BDRs and Sales, particularly within the CRM
- Develop and maintain industry- and account-based prospecting strategies in priority markets
- Leverage data to analyze the sales funnel, identify friction points, and improve productivity, lead quality, and conversion
- Create and maintain dashboards and performance metrics in Salesforce and related prospecting tools
- Collaborate with Sales leaders to allocate BDR capacity, prioritize strategic accounts, and support customer acquisition and account development
- Develop enablement tools, call-coaching routines, messaging frameworks, and repeatable best practices
- Test and optimize prospecting approaches and scale successful initiatives
- Provide leadership with visibility into pipeline coverage, capacity requirements, performance risks, and future investments
Requirements
What you’ll need- 5+ years of experience in business development, sales development, demand generation, or sales management
- Significant experience managing or building BDR/SDR teams
- Demonstrated experience creating repeatable outbound prospecting programs and structured qualification processes
- Strong understanding of B2B technology, engineering software, industrial markets, or technical services
- Experience in the engineering or software ecosystem is an asset
- Ability to coach teams, manage performance, and establish operational rigor
- Strong analytical skills and comfort working with data from CRMs and sales engagement tools
- Excellent communication, presentation, and cross-functional collaboration skills
- Highly organized, pragmatic, and able to operate effectively in a fast-changing environment
- Ability to establish structured processes while working directly with Sales and BDR teams
- Legally authorized to work in the country where the position is located
Benefits
Comp & perks- Flexible working hours and a hybrid work arrangement
- Permanent position
- Employer-paid benefits from day one: medical, dental, life, short-term disability, and long-term disability insurance
- Group RRSP/DPSP with employer contributions, available from the first day of employment
- Flexible career paths and internal advancement opportunities
- Training and skills development
- Flexible paid time off policy
- Structured onboarding program
- Accommodations available upon request during the recruitment and selection process