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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in leading client-facing teams, optimizing CRM systems, and managing the intake-to-enrollment process to achieve measurable outcomes. Strong ability to implement process improvements and enhance communication across cross-functional teams.
Highest-signal resume keywords
CRM ManagementTeam LeadershipIntake-To-Enrollment PerformanceProcess ImprovementCommunication Skills
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Workflow ConfigurationData QualityReportingPerformance ManagementPipeline ManagementAutomationQuality MonitoringEnrollment OutcomesClient-Facing Team DevelopmentEfficiency Measurement
Soft Skills
Relationship BuildingVerbal CommunicationWritten CommunicationTrust BuildingCross-Functional Collaboration
Tools & Technologies
Zoho CRMZoho BookingsRingCentral
Industry Keywords
ABABehavioral HealthHealthcarePatient AccessAdmissionsHigh-Touch Service Environment
About the role
Key responsibilities & impact- Lead the Family Success Liaison team and own the family journey from initial inquiry through service start
- Ensure comprehensive whole-child family discovery covering developmental, communication, sensory, social, behavioral, and educational needs
- Ensure smooth insurance verification, benefits education, and funding workflows
- Manage and optimize CRM and customer communication systems, including workflow configuration, automation, data quality, reporting, troubleshooting, and team adoption
- Establish and improve standards, templates, workflows, quality controls, and reporting for FSL execution
- Monitor CRM hygiene, response times, outreach cadence, documentation, appointment progression, and journey-stage movement
- Hire, train, coach, and performance-manage the FSL team
- Review calls, emails, texts, CRM activity, and family progression to identify gaps and provide feedback
- Own lead-to-enrollment funnel performance and reporting, including response time, contact rates, discovery calls, site tours, assessment conversion, authorization progression, service starts, lead aging, and drop-off
- Partner with Site Directors and Operations to align intake and enrollment with clinical capacity and site growth goals
- Partner with Business Development to strengthen referral relationships and improve referral outcomes
Requirements
What you’ll need- Demonstrated success leading and developing a client-facing team, including hiring, training, quality monitoring, coaching, accountability, and performance management
- Proven ownership of intake-to-enrollment performance, including pipeline management, follow-up execution, reducing drop-off, and achieving measurable enrollment outcomes
- Demonstrated success owning CRM and customer communication systems, ideally Zoho CRM, Zoho Bookings, RingCentral, or comparable platforms, including workflow configuration, automation, data quality, reporting, and team adoption
- Strong process-improvement mindset with ability to identify workflow breakdowns, design and implement practical solutions, and measure efficiency, quality, and conversion improvements
- Ability to translate performance metrics into action, identify trends and breakdowns, establish accountability, and improve individual and team performance
- Exceptional verbal and written communication and relationship-building skills
- Ability to navigate complex or escalated situations and build trust without pressure
- Ability to work cross-functionally with Site Directors, Operations, Business Development, and clinical leaders
- Experience in ABA, behavioral health, healthcare, patient access, admissions, or another high-touch service environment preferred
- Ability to pass a background check (Required)
- Must be legally authorized to work in the United States
Benefits
Comp & perks- Industry benchmarked, competitive pay
- Twenty-nine paid days off
- Medical, Vision, Dental- 80% Employee, 50% Dependents
- Life, AD&D, Accident, Hospital Indemnity, Short Term Disability, and Critical Illness Insurance
- Discounted pet insurance
- 401k program
- Monthly CEU Trainings
- Tuition discounts through University Partnerships
