Performance Marketing Manager

MedBridge

. Own full-funnel paid media strategy and daily management across Google, Bing, Meta, LinkedIn, and other self-serve ad platforms .

Posted 9/22/2026full-timeRemote • United StatesMid-LevelSenior💰 $125,000 - $135,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in full-funnel paid media strategy, campaign management, and performance reporting across multiple platforms. Proficient in optimizing conversion rates and audience targeting strategies while integrating AI into marketing processes.

Highest-signal resume keywords

PPC Campaign ManagementGoogle Tag ManagerConversion Rate OptimizationMulti-Channel MarketingAnalytics-First Mindset

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Digital MarketingPPC CampaignsConversion TrackingHTMLCSSSQLContent CreationRemarketing Best PracticesAudience Targeting StrategiesData Synthesis

Soft Skills

Creative Brief IdeationExperimentation

Tools & Technologies

SalesforceHubSpotPostHogClaude CodeSupermetricsZoomInfo

Industry Keywords

SaaSHealthcarePaid MediaLead GenerationChannel Efficiency

Tech Stack

Tools & technologies

SQL

About the role

Key responsibilities & impact

Own full-funnel paid media strategy and daily management across Google, Bing, Meta, LinkedIn, and other self-serve ad platforms
Drive full-funnel engagement, MQL generation, bottom-line revenue, and pipeline through paid channels
Lead digital campaigns and projects from creative brief ideation through launch, remarketing, and reporting
Integrate AI into reporting, deployment, and campaign processes
Optimize landing pages and conversion rates with web and lifecycle teams
Report campaign performance against CAC, ROAS, CPL, pipeline contribution, and channel efficiency goals
Build, enrich, and organize audience and targeting strategies, including lookalike/matched audiences, retargeting, and ABM
Contribute to paid-media marketing operations, including offline conversion tracking, Google Tag Manager, server-side tracking, and conversion APIs
Align paid media with SEO/AEO/GEO strategy to drive leads, meetings, pipeline, and revenue

Requirements

What you’ll need

6+ years of digital marketing experience; SaaS experience preferred
Demonstrated success building, running, and scaling PPC campaigns across Google, Meta, Microsoft, LinkedIn, and Reddit
Mastery of platform setup and reporting for offline conversion tracking, Google Tag Manager, server-side tracking, and conversion APIs
Analytics-first mindset with interest in experimentation and data synthesis
Expertise in multi-channel conversion funnels and remarketing best practices
Healthcare experience or knowledge highly desirable
Basic content creation and editing experience, including copy, images, and video editing
Experience or knowledge with Salesforce and HubSpot
Experience or knowledge with Meta, Google, Microsoft, LinkedIn, and Reddit ad platforms
Experience or knowledge with Google Tag Manager, PostHog, Claude Code, Supermetrics, and ZoomInfo
Knowledge of HTML, CSS, and SQL
Must reside in one of the states where Medbridge hires: Arizona, Colorado, Florida, Georgia, Idaho, Illinois, Kansas, Massachusetts, Michigan, Minnesota, Missouri, New Hampshire, New York, North Carolina, Ohio, Oregon, Pennsylvania, South Carolina, Tennessee, Texas, Utah, Virginia, Washington, or Wisconsin

Benefits

Comp & perks

Remote-first work arrangement
Mission-driven work helping improve healthcare and patient outcomes
Equal opportunity employment