MedBridge

Account Manager

• Drive revenue growth by managing strategic accounts and long-term client relationships
• Develop key new stakeholder relationships
• Upsell and cross-sell existing solutions to Mid Market customers
• Lead retention and expansion efforts while meeting or exceeding quotas
• Identify strategic accounts and build customer growth plans
• Maintain deep understanding of customer business environments and address client challenges through Medbridge solutions
• Nurture executive-level relationships and guide stakeholders through decision processes
• Understand organizational structures, decision makers, procurement processes, IT systems, and workflows
• Deliver Impact Reviews covering utilization, product releases, and roadmap items
• Develop and execute account-growth strategies by uncovering new use cases and stakeholders
• Prioritize time and activities to achieve renewal and expansion targets
• Coordinate with internal teams on strategic activities for key organizations

Account Manager – Mid Market

Performance Marketing

• Own full-funnel paid media strategy and daily management across Google, Bing, Meta, LinkedIn, and other self-serve ad platforms
• Drive full-funnel engagement, MQL generation, bottom-line revenue, and pipeline through paid channels
• Lead digital campaigns and projects from creative brief ideation through launch, remarketing, and reporting
• Integrate AI into reporting, deployment, and campaign processes
• Optimize landing pages and conversion rates with web and lifecycle teams
• Report campaign performance against CAC, ROAS, CPL, pipeline contribution, and channel efficiency goals
• Build, enrich, and organize audience and targeting strategies, including lookalike/matched audiences, retargeting, and ABM
• Contribute to paid-media marketing operations, including offline conversion tracking, Google Tag Manager, server-side tracking, and conversion APIs
• Align paid media with SEO/AEO/GEO strategy to drive leads, meetings, pipeline, and revenue

Account Manager – Mid Market

Performance Marketing Manager