Junior Sales Development Representative – Lead Generation, Sales Automation

medialabel

. Build and manage outbound lead generation .

Posted 10/12/2026full-timeBerlin • GermanySenior💰 €35,000 - €42,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in outbound lead generation, including the creation of outreach sequences and qualification criteria. Proficient in using CRM tools like Pipedrive to design automated workflows and analyze top-of-funnel metrics.

Highest-signal resume keywords

Outbound Lead GenerationPipedrive CRMAutomated WorkflowsLead QualificationNative-Level German

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Lead GenerationSales ExperienceBusiness DevelopmentData AnalysisAutomation Setup

Soft Skills

MotivatedAnalyticalEager to LearnConfident

Tools & Technologies

PipedriveAI-Powered Agents

Industry Keywords

Outbound ApproachesCRM Data ManagementSales-Ready LeadsTop-of-Funnel MetricsSocial Media Marketing

About the role

Key responsibilities & impact

Build and manage outbound lead generation
Create outreach sequences, prospecting lists, and qualification criteria
Design and maintain automated workflows in Pipedrive, including AI-powered agents for prospecting and lead scoring
Identify and qualify new prospects
Hand off sales-ready leads to the New Business team
Own and report on top-of-funnel metrics such as outreach volume, response and qualification rates, and lead-to-meeting conversion
Continuously test and improve outbound approaches and automation setups
Maintain clean CRM data and high pipeline visibility for the Sales team
Work closely with the New Business Manager, who conducts customer conversations with the leads handed over

Requirements

What you’ll need

Native-level German
English proficiency at C1 level or above
At least 1 year of experience in sales, business development, or another customer-facing role
Genuine interest in social media, marketing technology, and how AI and automation can scale outreach
Confident using CRM tools such as Pipedrive—or highly motivated to learn—and building automated workflows
Analytical, motivated, and eager to learn
Initial experience with lead generation, CRM tools, or technical/data-driven work is a plus, but not required

Benefits

Comp & perks

Permanent employment contract
28 days of paid vacation; increasing to up to 30 days after 3 or 5 years
Hybrid setup with focused home office time and office days
50% in-office presence at the Berlin office, calculated over the calendar year
Fixed monthly team day
Work from abroad for up to 4 weeks per year; after 2 years with the company, up to 3 months
Sick Leave Bonus: one additional vacation day in the following year if you take fewer than 2.5 sick days per year
Central office in Berlin-Mitte
Subsidies for the BVG ticket, food vouchers, or Urban Sports Club