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Mendix

Portfolio Messaging Strategist

Mendix

. Define and continuously evolve the master narrative for Intelligence Center X and the broader portfolio .

Posted 9/23/2026full-timeRemote • United StatesSeniorLead💰 $124,000 - $223,100 per yearWebsite

Core Competencies

Role fit
Core Competencies

Use this summary to align your resume positioning with the role.

Expertise in developing and executing compelling narratives that connect product value to customer outcomes, with a strong focus on executive communications and storytelling best practices. Proven ability to synthesize complex technical information into clear, audience-specific messages while fostering alignment across cross-functional teams.

Highest-signal resume keywords
Product MarketingExecutive CommunicationsStorytelling DevelopmentStakeholder ManagementMarket Analysis

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills
Narrative Framework DevelopmentPresentation DevelopmentMarket Trend SynthesisCustomer Value PropositionAI/ML Lifecycle ManagementData Platform ExpertiseCompetitive PositioningContent GovernanceMessage HierarchyPortfolio Marketing
Soft Skills
Exceptional StorytellingStrong Communication SkillsInfluencing Senior LeadersCross-Functional CollaborationExecutive Presence
Tools & Technologies
Cloud TechnologiesAutomation ToolsData PlatformsKnowledge GraphsLow-Code Development
Industry Keywords
Enterprise SoftwareIndustrial TechnologyPlatform BusinessesStrategic MarketingBrand Strategy

Tech Stack

Tools & technologies
Cloud

About the role

Key responsibilities & impact
  • Define and continuously evolve the master narrative for Intelligence Center X and the broader portfolio
  • Build narrative frameworks grounded in customer challenges, differentiated product value, market dynamics, and Siemens’ industrial expertise
  • Establish messaging architecture, proof points, terminology, and storytelling standards connecting corporate vision, portfolio positioning, product messaging, industry use cases, and customer outcomes
  • Ensure narrative consistency across executive and leadership communications
  • Identify messaging gaps, inconsistencies, or competing narratives and drive alignment
  • Lead development of executive keynotes, high-profile presentations, customer events, analyst engagements, and executive communications related to Intelligence Center X and industrial AI
  • Partner with senior executives, product leaders, and subject matter experts to transform complex strategies and technical innovations into audience-specific stories
  • Define presentation storylines, narrative arcs, proof points, visual direction, customer examples, and calls to action
  • Create scalable executive storytelling processes, including briefing frameworks, content governance, speaker preparation, message rehearsals, and post-event content repurposing
  • Develop expertise in portfolio capabilities, product roadmaps, technical architecture, customer adoption models, competitive positioning, and strategic ecosystems
  • Translate industrial data platforms, knowledge graphs, AI/ML lifecycle management, low-code development, agentic workflows, governance frameworks, and human-AI collaboration into customer value propositions
  • Collaborate with Product Management, Product Marketing, Solutions Marketing, and Sales teams to connect narrative claims to measurable business outcomes and technical proof
  • Build relationships across Siemens businesses, product organizations, marketing functions, industry teams, regions, and strategic partners
  • Lead narrative reviews and decision-making forums to drive alignment and resolve competing priorities
  • Coach executives, product marketers, and go-to-market leaders on customer-first storytelling, message hierarchy, narrative discipline, and executive presentation best practices

Requirements

What you’ll need
  • 10+ years of experience in Product Marketing, Strategic Marketing, Portfolio Marketing, Brand Strategy, Communications, or a related discipline
  • Experience within enterprise software, industrial technology, AI, data platforms, automation, cloud technologies, or platform businesses
  • Demonstrated success defining category, platform, or portfolio narratives that improved market understanding, strengthened differentiation, and supported go-to-market execution
  • Extensive experience developing executive keynotes, leadership presentations, and high-visibility communications
  • Exceptional storytelling, writing, editing, and presentation development skills
  • Strong product marketing acumen
  • Ability to synthesize market trends, customer needs, product capabilities, competitive dynamics, and proof points into a compelling strategic narrative
  • Ability to engage deeply with technical products while translating complexity into clear business value without losing credibility
  • Proven ability to influence senior leaders and align cross-functional stakeholders in a global, highly matrixed environment
  • Strong executive presence, communication skills, and stakeholder management capabilities

Benefits

Comp & perks
  • Target incentive of 5–10% of base salary
  • Health insurance
  • Dental insurance
  • Vision insurance
  • 401(k) plan with company match
  • Paid time off
  • Professional development opportunities