CRM Analyst

Mendocino Farms

. Analyze guest and campaign performance across digital channels to identify trends, uncover insights, and recommend actions to optimize engagement, conversion, revenue, acquisition, retention, and repeat purchase .

Posted 9/26/2026full-timeDallas • Texas • United StatesJuniorMid-Level💰 $65,000 - $87,000 per yearWebsite

Tech Stack

Tools & technologies

SQL

About the role

Key responsibilities & impact

Analyze guest and campaign performance across digital channels to identify trends, uncover insights, and recommend actions to optimize engagement, conversion, revenue, acquisition, retention, and repeat purchase
Build and maintain recurring reporting and dashboards to track CRM, digital, and campaign KPIs
Support ad hoc analysis and reporting for Marketing, translating findings into actionable recommendations
Support execution of email and push campaigns within HubSpot, including audience creation, scheduling, QA, and deployment
Support audience segmentation based on guest behavior, lifecycle stage, purchase activity, and engagement
Partner with the CRM Manager, Brand, Growth, and IT teams to support campaign launches and resolve CRM or data issues
Work with Brand, Growth, Product, and IT to support execution, measurement, and optimization of marketing campaigns across digital channels

Requirements

What you’ll need

2–4 years of experience in marketing analytics, CRM, lifecycle marketing, marketing operations, or a related field
Strong analytical and problem-solving skills with the ability to analyze data, identify trends, and clearly communicate findings
Experience with CRM or marketing automation platforms, including workflows, automations, audience segments, and campaign processes; HubSpot experience is a strong plus
Strong Excel/Google Sheets skills; experience with SQL, GA4, Power BI, or similar analytics tools is a plus
Comfortable working hands-on in marketing platforms and supporting campaign execution
Strong attention to detail and campaign QA skills
Ability to manage multiple campaigns and deadlines in a fast-paced environment
Strong communication and cross-functional collaboration skills
Restaurant or hospitality experience is a strong plus
Must be able to lift 25 pounds
Sitting / standing 6-8 hours
Hand use: single grasping, fine manipulation, pushing and pulling
Work requires bending, twisting, squatting and reaching

Benefits

Comp & perks

Competitive salary
Meal privileges
Health benefits
401k Plan
Paid Vacation