Senior Marketing Operations Technologist

MERGE

. Collaborate with internal peers, leadership, partners, and external stakeholders to lead marketing automation implementations .

Posted 10/27/2026full-timeUnited StatesSenior💰 $88,450 - $120,750 per yearWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in marketing automation implementations, particularly within Salesforce Marketing Cloud, including advanced email automation, data configuration, and campaign performance analysis. Proven ability to lead client communications and technical discussions while ensuring quality standards and strategic objectives are met.

Highest-signal resume keywords

Salesforce Marketing Cloud ConfigurationEmail Marketing and HTML/CSS CodingESP Coding Languages and SQLActive Salesforce Marketing Cloud Email Marketing Specialist CertificationAdvanced Email Automation

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Email MarketingHTML CodingCSS CodingSQLAMPscriptData ExtensionsJourney BuilderAutomation StudioDynamic MessagingSegmentation

Soft Skills

Excellent Written CommunicationExcellent Verbal CommunicationClient-Facing LeadershipTechnical Discussion Guidance

Tools & Technologies

Salesforce Marketing CloudAdobe PhotoshopFigmaDreamweaverZetaCordialBrazeKlaviyoKnak

Certifications & Qualifications

Salesforce Marketing Cloud Email Marketing Specialist Certification

Industry Keywords

Marketing AutomationCampaign PerformanceQuality Assurance TestingData ConfigurationEmerging Martech Capabilities

Tech Stack

Tools & technologies

CloudSQL

About the role

Key responsibilities & impact

Collaborate with internal peers, leadership, partners, and external stakeholders to lead marketing automation implementations
Support platform governance and scalable marketing technology architecture
Configure advanced marketing automation solutions, including dynamic messages, landing pages, data configuration, segmentation, and scripting
Conduct seed list sends for email and SMS
Troubleshoot ESP issues and perform visual and functional quality assurance testing
Partner with client leads on communications, technical expertise, and deliverable updates
Create and document requirements based on client and project specifications
Design, deploy, and maintain automated email execution processes, activities, and reporting
Pull, load, create, and manipulate subscriber audiences across email platforms and third-party systems
Assist with evaluating and configuring AI-driven features in Salesforce Marketing Cloud and connected tools
Monitor platform releases, emerging martech capabilities, and AI advancements; recommend stack and process improvements
Ensure campaigns meet performance targets, quality standards, and strategic objectives
Provide data-backed insights for roadmaps and high-impact opportunities
Validate campaign, journey, and platform designs against data capabilities and intended outcomes
Identify implementation risks, data dependencies, and orchestration gaps
Develop presentations and technical design documents to gain stakeholder buy-in

Requirements

What you’ll need

5-7 years of experience in email marketing and HTML and CSS email coding
At least 2+ years of hands-on technical configuration in Salesforce Marketing Cloud or similar marketing automation platforms
4-5 years of experience with ESP coding languages, SQL, and advanced email automation
Active Salesforce Marketing Cloud Email Marketing Specialist certification or similar platform certification, or ability to obtain within 3 months of hire
Proven ability to understand the wider ecosystem impact of technical requests
Prior agency or internal consulting experience is a plus
Proven success leading client-facing calls and guiding technical discussions
Excellent written and verbal communication skills
Proficiency with AMPscript, Email Studio, Data Extensions, Journey Builder, Automation Studio, Adobe Photoshop, Figma, Dreamweaver or similar coding tool, and animated GIFs
Hands-on familiarity with SFMC, Zeta, Cordial, Braze, Klaviyo, Knak, or additional marketing automation platforms is a plus
Bachelor’s degree preferred, or equivalent professional experience
U.S. work authorization without current or future visa sponsorship requirement

Benefits

Comp & perks

Medical insurance
Dental insurance
Vision insurance
Life insurance
401K
Lifestyle Spending Account
Employer Paid Life & Disability Insurance
Flexible Time off & Holidays
Other benefits and rewards
Hybrid work flexibility
Remote work option for U.S.-based candidates
Opportunities for career growth toward an Architect-level role