Senior Consultant, Global Market Research

MERKUR GROUP

. Continuously develop the Group-wide market research framework .

Posted 11/7/2026full-timeRemote • GermanySeniorWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in developing market research frameworks and methodologies, with a strong focus on translating complex findings into actionable insights. Proven ability to manage international market research projects and collaborate effectively with senior stakeholders across various business units.

Highest-signal resume keywords

Global Market ResearchCustomer InsightsAnalytical SkillsStakeholder ManagementStrategic Consulting

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Market Research Framework DevelopmentData AnalysisResearch MethodologiesCompetitive IntelligenceBusiness AnalyticsProject ManagementBudget AllocationGovernance PrinciplesInsights DevelopmentM&A Advisory

Soft Skills

Excellent Communication SkillsConceptual SkillsCollaborationCross-Functional ExchangeLeadership

Industry Keywords

Gaming IndustryOnline GamingConsumer InsightsMarket PotentialProduct Decisions

About the role

Key responsibilities & impact

Continuously develop the Group-wide market research framework
Design methodologies, quality standards, operating models, and governance principles
Advise business units on market potential, expansion and M&A, customer insights, competitive developments, product decisions, and strategic investments
Contribute expertise in market, customer, consumer, product, brand, and organizational intelligence
Translate complex research findings into clear, actionable recommendations
Further develop the global market research portfolio
Establish suitable make-or-buy partner strategies
Manage collaboration with market research agencies and external partners
Ensure the efficient allocation of market research budgets
Establish reusable research frameworks, templates, and knowledge platforms
Promote cross-functional exchange and the reuse of insights gained

Requirements

What you’ll need

Successfully completed degree in business administration, statistics, or a comparable field
Strong analytical and conceptual skills
At least 8 years of professional experience in global market research, customer or consumer insights, competitive intelligence, business analytics, or strategic consulting
Proven experience leading complex international market research projects
Experience building or further developing research, insights, or intelligence functions
Extensive experience working with senior stakeholders, different business units, and international teams
Very good command of German and English (at least B2 level)
Excellent communication skills
Knowledge of the gaming industry, particularly online gaming, is an advantage

Benefits

Comp & perks

30 days of vacation
Flexible working hours
Remote work
In-house training center
Diverse development opportunities across the entire Group
Employee events
Departmental events
Occupational health management
Company sports programs
Disability insurance
Company pension scheme
E-bike leasing
Corporate benefits
Employee discounts
Local offers depending on location