Email Marketer

MezTal

. Build, proof, schedule, and send marketing emails and multi-step nurture campaigns using HubSpot or a comparable marketing automation platform.

Posted 9/17/2026full-timeGuadalajara • MexicoJuniorMid-LevelWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in executing email marketing campaigns using HubSpot or similar platforms, with a strong focus on segmentation, deliverability, and compliance with email marketing regulations. Proven ability to manage multiple campaigns while ensuring high-quality standards and effective communication across teams.

Highest-signal resume keywords

Email Marketing ExperienceHubSpot ProficiencyCampaign Performance TrackingEmail Compliance KnowledgeBasic HTML/CSS Skills

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Email Campaign ManagementSegmentationA/B TestingMobile OptimizationEmail DeliverabilityProofreadingList HygieneEmail Template TroubleshootingGraphic DesignLifecycle Marketing

Soft Skills

Attention to DetailWritten CommunicationVerbal CommunicationTime ManagementCollaboration

Tools & Technologies

HubSpotMarketing Automation PlatformsCanva

Industry Keywords

Healthcare MarketingCAN-SPAMCASLGDPREmail Marketing Best Practices

About the role

Key responsibilities & impact

Build, proof, schedule, and send marketing emails and multi-step nurture campaigns using HubSpot or a comparable marketing automation platform.
Segment and target email campaigns based on lists, lifecycle stages, and campaign requirements.
QA every email before launch, including links, personalization tokens, mobile rendering, deliverability, and brand standards.
Adapt approved copy and creative into on-brand, mobile-friendly email templates.
Coordinate with Marketing, Sales, Product, and Creative teams to ensure messaging and offers are accurate and approved before campaigns go live.
Maintain an organized email calendar and campaign documentation.
Track and report campaign performance, including open rates, clicks, conversions, unsubscribes, and deliverability.
Support list hygiene, including suppressions, bounces, opt-outs, and segmentation updates.
Identify and escalate deliverability issues, list-quality concerns, or performance trends.
Ensure campaigns follow applicable email marketing and privacy requirements, including CAN-SPAM and CASL.
Work closely with the Demand Generation Manager, who sets overall campaign strategy, while owning execution of accurate, on-brand, and timely email campaigns targeting hospital and healthcare audiences.

Requirements

What you’ll need

Bachelor’s degree in Marketing, Communications, or a related field, or equivalent relevant experience.
2+ years of hands-on email marketing experience.
Experience with HubSpot or a comparable email marketing/marketing automation platform.
Understanding of email marketing best practices, including segmentation, deliverability, A/B testing, mobile optimization, and accessibility.
Basic HTML/CSS skills for email template troubleshooting.
Strong attention to detail and proofreading skills.
Ability to manage multiple campaigns and deadlines simultaneously.
Strong written and verbal communication skills.
Advanced English proficiency.
Experience marketing to hospitals, healthcare organizations, or other regulated industries is nice to have.
Hands-on experience with HubSpot workflows, lists, forms, and reporting is nice to have.
Familiarity with CAN-SPAM, CASL, GDPR, or similar email compliance requirements is nice to have.
Basic graphic design or Canva skills are nice to have.
Experience supporting nurture or lifecycle marketing campaigns is nice to have.

Benefits

Comp & perks

Christmas Bonus: 30 days, to be paid in December.
Major Medical Expense Insurance: Coverage up to $20,000,000.00 MXN.
Dental Insurance.
Life Insurance: (Death and MXN Disability)
Vacation Days: 12 vacation days in accordance with Federal Labor Law.
Floating Holidays: 3 floating holidays in addition to the 7 official holidays in Mexico.
Cell Phone Reimbursement & Transportation Subsidy.
Hybrid Scheme: Enjoy the best of both worlds, remote and in-office work.
Multicultural Exposure: Work with operations within Mexico and the United States.
MezTal Internal Events.
Exclusive Discounts: Benefits with different companies for being part of MezTal.
Academic Agreements: Access to national universities and language schools.
Work-life balance and professional development opportunities.