Brand & Communications Lead, B2B SaaS

mika AI

. Own how mika sounds and looks across ads, landing pages, website, social, video, decks, and events .

Posted 9/30/2026full-timeBerlin • GermanySenior💰 €65,000 - €90,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in copywriting and visual design, with a strong ability to engage audiences through compelling content. Proficient in evaluating AI outputs and maintaining high-quality standards across various brand touchpoints.

Highest-signal resume keywords

Copywriting SkillsVisual Design SkillsAI EvaluationBrand Work ExperienceGerman Language Proficiency (C2)

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

TypographyLayoutHierarchyCreative JudgmentRebrandingPerformance WorkContent CritiqueFreelance Talent EvaluationEngaging Technical SubjectsPortfolio Development

Soft Skills

Creative ThinkingCollaborationCommunication

Tools & Technologies

WebflowMotion DesignVideo Production

Industry Keywords

FintechTaxInsuranceBrand IdentityContent Creation

About the role

Key responsibilities & impact

Own how mika sounds and looks across ads, landing pages, website, social, video, decks, and events
Write headlines, ad copy, page copy, campaign concepts, and supporting visuals
Make a dry subject genuinely engaging
Maintain the quality standard for all company-published work, including externally produced work
Build components, templates, and copy patterns to create a repeatable brand system
Recruit, brief, and evaluate freelance creative talent
Own the visual identity refresh across the brand and product surfaces
Decide what content is published and why
Potentially grow into leading the brand team as the company expands

Requirements

What you’ll need

AI-native, with Claude or an equivalent as a daily sparring partner
Able to evaluate AI outputs and exercise strong creative judgment
Copywriting and visual design skills from the same person
Portfolio demonstrating both written copy and visual work
Solid fundamentals in typography, layout, hierarchy, and restraint
Ability to make dry or technical subjects feel engaging
Experience with both brand work and performance work
Network of freelancers in motion, design, illustration, video, and content
Able to critique copy and layout and identify weaknesses
Senior-level experience requiring no briefing on what good looks like
German at C2 or above required
English at B2 or above required
Rebrand or identity refresh experience, motion/video craft, product/UX design, fintech/tax/insurance experience, and Webflow are nice to have

Benefits

Comp & perks

Stock options
Fully flexible hours apart from the daily standup
One meeting happens in person in Berlin
You hear back within a week at every stage, including if the answer is no
Optional fourth conversation with an investor or mentor depending on seniority
Opportunity to grow into leading brand
Founders directly involved with no layer between the role and a decision
Inclusive environment where all employees can thrive