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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in developing and executing growth funnels, including demand generation, lifecycle marketing, and conversion optimization. Proficient in utilizing AI tools for automation and reporting, with strong analytical skills to drive data-informed decisions.
Highest-signal resume keywords
Growth Funnel DevelopmentAI Project ExperienceCross-Channel MarketingAnalytical SkillsGerman Language Proficiency
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Demand GenerationLifecycle MarketingConversion OptimizationDashboard BuildingLead ScoringContent OperationsSEOPaid Social ManagementAffiliate MarketingCopywriting
Soft Skills
Strong CommunicationIndependent Working StyleOrganizational Skills
Tools & Technologies
ZapierMakeN8nCursorFramerWebflowLLM APIs
Industry Keywords
Growth MarketingFunnel KPIsPartnership DevelopmentData-Informed DecisionsContent Review
About the role
Key responsibilities & impact- Develop and execute the growth funnel together, from demand generation through lifecycle marketing
- Think about and build the funnel end to end: demand generation, awareness, conversion journeys, lifecycle marketing, and retention
- Build landing pages, lead flows, and nurture sequences with AI
- Prototype with tools such as Cursor, Framer/Webflow, and LLM APIs
- Manage paid social, paid search, SEO, and partnerships/affiliate marketing
- Build relationships with integration partners, multipliers, and other collaborators
- Develop the affiliate setup, from program design through tracking
- Automate growth processes with Zapier, Make, n8n, and LLM APIs
- Build reporting, lead scoring, content operations, retargeting triggers, and sales handoffs
- Write conversion-focused copy independently
- Brief and review long-form content such as blog posts, white papers, and case studies, as well as organic social content
- Analyze funnel KPIs, build dashboards, and make data-informed decisions
Requirements
What you’ll need- 3–5 years of experience in cross-channel growth or marketing, ideally for products that require explanation and consultation
- Strong analytical skills; ability to think in terms of funnel KPIs and independently build dashboards
- Experience working with AI; already built functioning AI projects or workflows
- No coding background required, but enthusiasm for building and experimenting
- Independent, organized working style
- Strong communication skills
- German at C2 level
- Fluent English
- Willingness to travel for team meetings, events, and partner meetings
Benefits
Comp & perks- Permanent employment contract
- 27 days of annual leave
- Hybrid work; Berlin-based, with flexibility around the working arrangement
- Budget for tools, credits, and experiments
- Direct sparring and collaboration with the Head of Growth and founders
- Fast decision-making, high ownership, and clear responsibilities
- AI-first culture
