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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in running acquisition and growth programs for technical B2B products, with a strong focus on funnel instrumentation, lead analysis, and multi-channel marketing strategies. Proficient in using marketing automation tools and understanding technical buyer needs to drive demand in early-stage environments.
Highest-signal resume keywords
B2B Growth Program ManagementFunnel Instrumentation and Lead AnalysisMarketing Automation and CRM ExperienceAccount-Based Multi-Channel MarketingTechnical Buyer Messaging Development
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Acquisition Program ManagementFunnel Conversion MetricsLead Leakage AnalysisCampaign-Level PositioningSQL ManagementMQL TrackingCAC CalculationPayback MetricsAI-Assisted Systems OperationalizationOutbound Marketing Strategies
Soft Skills
Collaboration with FoundersCustomer PartnershipStructured ExperimentationAdaptability in Early-Stage EnvironmentsCommunication Skills
Tools & Technologies
Marketing Automation ToolsCRM SystemsSequencersEnrichment/Scoring ToolsLinkedInGoogle AdsRetargeting PlatformsClaude and AI Agents
Industry Keywords
Technical B2B ProductsAI AgentsEnterprise SecurityGovernanceCIO MarketingCISO MarketingPlatform/IT MarketingSelf-Serve/PLGSales-Led MotionsDemand Generation
Tech Stack
Tools & technologiesSQL
About the role
Key responsibilities & impact- Run growth for MintMCP's technical B2B agent infrastructure product
- Own acquisition and growth programs and the pipeline/SQL number
- Map and instrument the funnel end to end
- Identify lead leakage and run fast, structured experiments
- Build and operate the marketing stack, including automation, CRM, sequencers, enrichment/scoring tools, and paid channels
- Run account-based, multi-channel outbound motions across email, LinkedIn, and retargeting
- Operationalize an AI-assisted SDR-style system
- Develop technical buyer understanding and channel-specific messaging
- Track pipeline, funnel conversion, MQL/SQL, CAC, and payback to guide investment
- Use Claude and agents to scale marketing output while maintaining differentiated, business-focused work
- Build demand and add structure in an early-stage environment
- Partner with founders, the scaling sales team, and customers
Requirements
What you’ll need- Typically 4+ years running acquisition or growth programs for a technical B2B product
- Experience carrying a pipeline or SQL number
- Systems- and experiment-oriented approach to funnel instrumentation, lead-leak analysis, and structured experimentation
- Hands-on experience with marketing automation, CRM, sequencers, enrichment/scoring tools, LinkedIn, Google, and retargeting
- Experience running account-based, multi-channel outbound including email, LinkedIn, and retargeting
- Comfort operationalizing an AI-assisted, SDR-style system
- Ability to understand technical buyers and tailor messaging across LinkedIn, Reddit, X, and in-person channels
- Fluency in pipeline, funnel conversion, MQL/SQL, CAC, and payback metrics
- Experience using Claude and agents to scale work
- Experience building demand in an early-stage environment and adding structure without bureaucracy
- Ability to partner with founders and a scaling sales team and work closely with customers
- Familiarity with MCP, AI agents, or enterprise security and governance preferred
- Experience marketing to CIO, CISO, platform/IT, or AI buyers preferred
- Experience building or running an in-house outbound/ABM machine preferred
- Experience spanning self-serve/PLG and sales-led motions preferred
- Campaign-level positioning and messaging copywriting experience preferred
- Experience as a founding or early demand hire preferred
- Willingness to work in a hybrid environment in San Mateo or San Francisco offices 3x a week
- Ability to work in the United States; immigration sponsorship requirements are addressed in the application
Benefits
Comp & perks- Competitive salary
- Meaningful early-stage equity
- Hybrid work arrangement with in-person work in San Francisco Bay Area offices
